Daily Deal Leader 1SaleADay Moves to Miami Lakes E-Commerce Giant Accommodates Rapid Growth by Tripling Facility Space
MIAMI LAKES, Fla., Oct. 20, 2011 /PRNewswire/ -- 1SaleADay.com, home to the largest independently owned daily deal website, recently announced the expansion of company operations from New York to South Florida. The move provides additional space for the fast-growing enterprise. Formerly located in a 30,000 square-foot warehouse in New York, 1SaleADay now occupies more than 100,000 square feet at a facility in the Miami Lakes community. Approximately 40 employees made the move with the company.
1SaleADay has expanded rapidly with a unique business model: The company offers one daily deal in five categories, selling each item for up to 95 percent off retail prices. This approach has enabled 1SaleADay to generate higher item sales in a single day than larger competitor e-commerce companies that offer thousands of items daily. The company's unusual value proposition also allows it to forge partnerships with major manufacturers and offer deeper discounts to its growing customer base.
The firm's 400,000-plus daily online visitors and skyrocketing sales necessitated a larger home for its warehouse and operations staff:
"Our 1.5 million customers are dedicated deal seekers, and the word about the incredible discounts at 1SaleADay has spread," said Ben Federman, founder and CEO of 1SaleADay. "Our revenue has tripled this year, and so has our need for space. We're excited about bringing our company's energy and creativity to the vibrant South Florida community."
The company found an ideal home at its new Miami Lakes site with a location, layout and rental rate that met or exceeded every requirement. An additional advantage to the new location is its close proximity to Optima Ventures, a leading global investment group that became a major 1SaleADay partner in March. Another factor that sold the company on expanding to Florida is the state's low tax rate.
In addition to approximately 40 staff expanding with the company from New York to South Florida, 1SaleADay plans to add about 65 new positions, which will be welcome news in the Miami-area employment market. For more information and to check out today's Deal of the Day, visit www.1SaleADay.com.
1SaleADay.com offers the deepest discounts online, with a new deal posted every day at 12 midnight ET. With Deals of the Day in five categories, including Electronics, Wireless, Watch, Family and Jewelry, 1SaleADay leverages its global buying power to offer discounts up to 95% off retail prices. 1SaleADay.com is part of a family of discount retailers that includes BensOutlet.com, Shadora.com, DynamiteTime.com and GlassesUnlimited.com. 1SaleADay.com has recently been featured on Fox Business, Entrepreneur Magazine and the PBS Nightly Business Report. For more information, visit, www.1SaleADay.com.