NEW YORK, Oct. 27, 2016 /PRNewswire-USNewswire/ -- David Guetta joins Generation Now (GenNow Fest), the first major festival to celebrate, empower, and inspire the youth of Central America to champion positive change in their communities. Glasswing International has partnered with the United States Agency for International Development (USAID), Istmo Music, MTV Agentes de Cambio, and Global Citizen Festival executive producers Riot House to organize GenNow Fest, a two-day, socially focused festival that will take place on November 11 and 12 at the historic Estadio Cuscatlán in San Salvador, El Salvador. Guetta will be joined by Chino y Nacho and NERVO.
"I am thrilled to be participating in Generation Now Festival, my only performance in Central America this year. I truly believe that this is a generation of change, a generation that will inspire, the generation that will fulfill the potential of these beautiful countries. Music has the power to unite. Let's all unite on the dancefloor," said David Guetta, globally recognized DJ/Producer.
GenNow Fest will celebrate local heroes and mobilize youth to generate positive attention to the region as well as promote youth engagement and intercultural understanding. The event's objective is to incentivize youth to take an active role as agents of change in their society and to encourage them to do it now. In the spirit of the festival, MTV Latin America will be presenting one of the artists with the prestigious MTV Chiuku Award, which recognizes celebrities who positively use their influence to contribute and develop special projects helping improve their communities as "Agents of Change."
"It's an honor and joy to count on artists like David Guetta, Chino y Nacho, NERVO, and others to inspire and benefit Central American youth. We are convinced that with this event and their performances, we will generate greater educational and development opportunities for the communities in which we work," said Celina de Sola, co-founder and vice president of programs at Glasswing International. "All proceeds of GenNow Fest will go to youth programs in public schools in Central America through Glasswing International."
Other personalities participating in GenNow Fest include motivational speaker Maickel Melamed; Fabian Debora from Homeboy Industries; MTV VJ Pamela Voguel; pro skateboarders Chico Brenes and Monica Torres; rappers Snif and MC KO CO; break dancers Stimpy, Snapshot and Wandeepop, and Kid Glyde; DJs Loup Rouge, Lebangy, B-One, and Mussa; Salvadoran graffiti artists Eddi E.S. Crew and Skar; and various Central American celebrities as masters of ceremonies.
Approximately 30,000 Central American youth are expected to attend the event which will include:
- A youth forum featuring global speakers who will focus on motivating, inspiring, and empowering youth;
- An expo center where international organizations, NGOs, and businesses will share information on community projects, volunteer opportunities, and corporate social responsibility programs;
- Social dialogue roundtables to discuss topics relevant to youth in the region;
- Performances from recognized national and international artists;
- An arts and culture center, skate park, sports and recreation arena, tech village, and more.
Two weeks prior to GenNow Fest, Glasswing International will simultaneously execute the "Manos a la Obra Now" social project in all Central American capitals, where thousands of volunteers will be mobilized to transform parks, schools, and other public spaces in major cities. After the festival, youth will still have an opportunity to take an active role in their communities by presenting a proposal for a social project and competing to win a grant to receive financial support to execute it in their community.
For more information, please visit: gennowfest.org.
About David Guetta
Following on from three award nominations at the 2016's Billboard Awards, including Top Dance / Electronic Artist, Top Dance / Electronic Album and Top Dance / Electronic Song, David Guetta took away the award for Top Dance / Electronic Artist–ranking him as the world's biggest DJ and performing artist. Boasting over 55 million fans on Facebook and 5 million followers on Instagram, as well as a sales career of 9 million albums, 40 million singles, 2 billion streams on Spotify and 4.3 billion official views on YouTube, he has won 23 different industry awards during his career so far.
About Glasswing International
Glasswing International is a non-profit organization that addresses the root causes of poverty and violence through health, education, and community empowerment programs. Its cross-sector approach creates partnerships with international and local governments, businesses, NGOs, and civil society. In nine years Glasswing has grown from a team of three to a 250+ person organization across Latin America, the Caribbean, and New York. Currently, Glasswing has offices in six Central American countries and projects in 14 countries. Since it was formed, Glasswing International has directed over $25 million to education and health programs with less than 5% going to administrative costs. For more information, please visit www.glasswing.org
Established in 1961, the United States Agency for International Development (USAID) is the lead U.S. Government agency for foreign assistance. USAID's assistance program recognizes that the security and economic growth of the Central American region impact the U.S. Working together with the governments and people of the region, USAID is helping to create prosperous, safe and more democratic societies that provide educational and economic opportunities for youth to build their lives in their home countries.
About Istmo Music
Main organizer of concerts and high-quality, large-scale musical events in El Salvador, Istmo's objective is to unite youth in Latin America and around the world through the universal language of music. Through their reach and relationship with artists, media, and the private sector, Istmo works to secure talent and leverage their experience in the promotion and production of concerts. Moreover, they offer their relationships with the media and assist in developing social media campaigns.
RIOT.HOUSE. Executive Producers and co-creators of the annual Global Citizen Festival in New York City's Central Park, one of the largest change making concerts of our time. GlobalCitizen.org is a content and social action platform for a global generation that wants to solve the world's biggest challenges. Global Citizen is building the largest social activism platform in the world, connecting the power of popular culture and desire for unique content and experiences with simple, effective actions to solve global challenges. The festival draws 60,000 people every year, in the past 5 years 7.5 million actions have been taken resulting in $25 Billion in poverty fighting funds announced on stage. It is broadcast on MSNBC and YouTube and has included Beyoncé, JAY Z, Rihanna, Coldplay, Foo Fighters, Stevie Wonder, Alicia Keys, Bono, Leonardo DiCaprio, Malala, Bill & Melinda Gates, The First Lady Michelle Obama, Vice President Joe Biden and many others. www.Riot.House
About MTV Agents of Change
Since 2005, Agents of Change was introduced to enable young adults to bring innovative ideas into action in their communities and create a positive place to live in. This initiative helps give young people an open setting for them to share their stories and experiences on how they are making a difference. Agents of Change also helps to promote the involvement of these proactive young adults and the multiple issues they are challenged with. Education, employment, the environment and health issues are just a few of the developing topics that our Agents of Change focus their hard work and dedication on. For more information: http://agentesdecambio.mtvla.com/
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/david-guetta-joins-generation-now-youth-festival-for-central-america-300352280.html
SOURCE Glasswing International