NEWPORT BEACH, Calif., Oct. 17, 2013 /PRNewswire/ -- Leaf Brand's new line of David's Signature "Beyond Gourmet"® Jelly Beans created in conjunction with David Klein*, the inventor of the Jelly Belly® Jelly Bean made a special appearance on The Food Network's new show, "Cutthroat Kitchen" Sunday, October 6th, and repeated throughout the month.
"We're thrilled the Food Network® is using our jelly beans in both Cutthroat Kitchen and also in their magazine awhile back. We know our beans are very unique and think they are a great representation of a very high culinary standard which The Food Network represents. We hope this will become a larger partnership as we promote David's new jelly beans, and we want to build on the momentum of the brand by expanding the line to include more 'beyond gourmet' products including chocolates and nuts and malt balls," Kassoff states. "We have people all over the world ordering them and the feedback is simply amazing."
Leaf Brands®, LLC started shipping their new David's Signature "Beyond Gourmet"® Jelly Beans in December of 2012 and have already sold out multiple production runs. The jelly beans, which were created in a partnership with David Klein, who invented the Jelly Belly® jelly bean over thirty years ago, are proving to be a "big hit" among retailers and consumers across the country according to Ellia Kassoff, the CEO of Leaf Brands.
"We're really thrilled that David's Signature Beyond Gourmet® jelly beans have been such a hit with the consumers since they are truly gourmet jelly beans," says Kassoff. "First, they are 100% natural (unlike most gourmet jelly beans) and include unique and exotic flavors in the line such as Thai Chili, Habanero, Wasabi, and Himalayan Sea Salt to mention a few. We currently have 20 flavors in our line and plan on expanding the number soon."
"We're also very excited to see our jelly beans showing up in national magazines, TV shows and newspapers as well as many reviews on-line. The April 2012 Food Network Magazine article created such a 'buzz' in the food industry, everyone wants to try the new 'Beyond Gourmet' jelly bean!" says Kassoff.
David's Signature Beyond Gourmet® jelly beans are created in conjunction with David Klein*, the original inventor of the Jelly Belly® Jelly Bean. Unlike traditional jelly beans currently found in the marketplace, David's Signature "Beyond Gourmet" Jelly Beans® are the first true, "beyond gourmet" product on the market. It's the first confectionary product of its kind: blending exotic cuisine and luxury candy.
The additional products in the David's Signature Beyond Gourmet® line also promise to be made of the finest ingredients and kosher-certified.
About Leaf Brands®, LLC: The original LEAF Brands® were started in the 1920's. LEAF Brands, once the fourth largest candy producer in North America, produced candy classics such as Whoppers®, Jolly Rancher® and Rain Blo Bubblegum®, which were later sold to Hershey Chocolate & Confectionary Corporation in the late 1990's. Family members have acquired the LEAF brand name for the US, and assembled together to revive the Leaf name and its famous image. Products include Astro Pops®, Yummers!®, Farts Candy® and David's Signature Beyond Gourmet® products.
SOURCE Leaf Brands, LLC