Decision Resources Group Unifies Portfolio Under DRG Brand

Brand Alignment Enhances Healthcare Leaders' Ability to Optimize Performance

Jan 06, 2016, 08:30 ET from Decision Resources Group

BURLINGTON, Mass., Jan. 6, 2016 /PRNewswire/ -- Decision Resources Group (DRG) announced that it has unified its portfolio of best-in-class companies under one brand.

"The healthcare industry is undergoing a seismic transformation with the shift from volume to value, changes to regulatory policy and the convergence of payers and providers," said Jim Lang, CEO of DRG. "In response, we have aligned our assets to better serve the needs of these previously disparate and different sectors. To adapt and thrive within this evolving landscape, our customers more than ever require our end-to-end, integrated solutions to assess better the true economic impact of their offerings and optimize their value in the marketplace."

The new DRG combines under one brand the following marquee assets that DRG offers worldwide to its clients: Abacus International, Activate Networks, Arlington Medical Resources, BioTrends Research Group, Decision Resources, Fingertip Formulary, Healthcare Business Insights, HealthLeaders-InterStudy, Manhattan Research, Millennium Research Group, PharmaStrat, Pinsonault and Relay Technology. As a result, clients now can more easily navigate the evolving healthcare landscape through DRG's unified, comprehensive solutions for providers, payers and the biopharmaceutical and medical device industries.

"Our fully integrated teams and solutions are now even better aligned to uniquely provide the highest levels of support and service for our clients," noted Lang. "We couldn't be more excited about how these changes within DRG will enable our clients to achieve even greater levels of performance and impact on the markets they serve."

For more information on how Decision Resources Group's rebranding initiative is bringing its legacy brands together into a unified, comprehensive solution for customers, please watch this video.

Follow DRG on Twitter @DRGInsights and on LinkedIn, and keep up with the latest industry news on the DRG Blog.

About Decision Resources Group (DRG)
DRG offers best-in-class, high-value data, analytics and insights products and services to the healthcare industry, delivered by more than 900 employees across 14 offices in North America, Europe, the Middle East and Asia. DRG provides the pharmaceutical, biotech, medical device, financial services and payer businesses with the tools, insights and advice they need to compete and thrive in an increasingly complex and value-based marketplace. DecisionResourcesGroup.com.

Media Contact:

SHIFT Communications
Theresa Masnik
617.779.1871
dresourcesgroup@shiftcomm.com

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SOURCE Decision Resources Group



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