Defeat the Label Engages More Than 2 Million Students in Over 40 Countries With Anti-Bullying Message Celebrating Stand4Change Day on May 3rd, 2013

DETROIT, April 18, 2013 /PRNewswire/ -- Defeat the Label, an international anti-bullying organization, announced today that more than 2 million students, in all 50 states and across 7 continents have already pledged to participate in this year's Stand4Change Day on Friday, May 3rd

Stand4Change Day is a worldwide event hosted by Defeat the Label to bring attention to the issue of bullying in our schools. Defeat the Label provides a short lesson plan, student pledge, video and additional resources for educators to share with their students.

Through partnerships with the American Federation of Teachers, National Education Association, Anti-Defamation League, Education International, organizations such as Operation Respect, media networks including MTV, CBS Radio and in conjunction with Funny or Die, Defeat the Label has already doubled participation from last year's event.   

"The response to participate in Stand4Change Day this year has been amazing.  Kids are at the core of what we care about. Now is the time to raise national visibility of this issue and direct more resources where they are needed most. I hope every school considers bringing Stand4Change Day to their student body," said Jeff Sakwa, President of Defeat the Label.

Defeat the Label is also teaming up with Twentieth Century Fox Home Entertainment to offer a free screening of their latest DVD release, Koala Kid, available in stores April 30th to a winning school that participates in Stand4Change Day 2013.  Koala Kid takes you down under to meet a whole new breed of hero in this laugh-filled, action-packed animated adventure with an all-star voice cast, including Jenni Pulos, Rob Schneider, Tim Curry and Alan Cumming.  

Every 7 minutes a child in the US is bullied and Defeat the Label is dedicated to promoting an inclusive, judgment-free society by working with schools, parents and kids to promote a bully-free community.

Abraham H. Foxman, National Director of the Anti-Defamation League comments, "As we celebrate ADL's 100th anniversary, we imagine a world without hate and we are proud to support Stand4Change.  Please join millions of students and teachers on May 3rd as we unite to stand up against hate, bias and bullying."

About Defeat the Label

Defeat The Label is a national non-profit organization dedicated to creating critical awareness of bullying issues in schools and communities. Through the development of awareness campaigns, community outreach, and special events they empower young people to take a stand against bullying and promote an inclusive judgment-free society. For more information and to get involved, visit www.defeatthelabel.org or www.stand4change.org.

About Twentieth Century Fox Home Entertainment

Twentieth Century Fox Home Entertainment, LLC (TCFHE) is a recognized global industry leader and a subsidiary of Twentieth Century Fox Film Corporation, a News Corporation company. Representing 75 years of innovative and award-winning filmmaking from Twentieth Century Fox, TCFHE is the worldwide marketing, sales and distribution company for all Fox film and television programming, acquisitions and original productions on DVD, Blu-ray Disc Digital Copy, Video On Demand and Digital Download. The company also releases all products globally for MGM Home Entertainment. Each year TCFHE introduces hundreds of new and newly enhanced products, which it services to retail outlets from mass merchants and warehouse clubs to specialty stores and e-commerce throughout the world.

Media Contact:
Rogers & Cowan
Natalie Logan
Nlogan@RogersandCowan.com
310-854-8150

SOURCE Defeat the Label



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