Accessibility Statement Skip Navigation
  • Resources
  • Investor Relations
  • Journalists
  • Agencies
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • All Public Company
      • English-only
      • News Releases Overview

      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
      • Multimedia Gallery Overview

      • Trending Topics

      • All Trending Topics
  • Business & Money
      • Auto & Transportation

      • All Automotive & Transportation
      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • Auto & Transportation Overview

      • View All Auto & Transportation

      • Business Technology

      • All Business Technology
      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • Business Technology Overview

      • View All Business Technology

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Financial Services & Investing

      • All Financial Services & Investing
      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • Financial Services & Investing Overview

      • View All Financial Services & Investing

      • General Business

      • All General Business
      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • General Business Overview

      • View All General Business

  • Science & Tech
      • Consumer Technology

      • All Consumer Technology
      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • Consumer Technology Overview

      • View All Consumer Technology

      • Energy & Natural Resources

      • All Energy
      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • Energy & Natural Resources Overview

      • View All Energy & Natural Resources

      • Environ­ment

      • All Environ­ment
      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • Environ­ment Overview

      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • All Heavy Industry & Manufacturing
      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • Heavy Industry & Manufacturing Overview

      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • All Telecomm­unications
      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • Telecomm­unications Overview

      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • All Consumer Products & Retail
      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • Consumer Products & Retail Overview

      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Health

      • All Health
      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • Health Overview

      • View All Health

      • Sports

      • All Sports
      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • Sports Overview

      • View All Sports

      • Travel

      • All Travel
      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • Travel Overview

      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • All Policy & Public Interest
      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • Policy & Public Interest Overview

      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • All People & Culture
      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • People & Culture Overview

      • View All People & Culture

      • In-Language News

      • Arabic
      • español
      • português
      • Česko
      • Danmark
      • Deutschland
      • España
      • France
      • Italia
      • Nederland
      • Norge
      • Polska
      • Portugal
      • Россия
      • Slovensko
      • Suomi
      • Sverige
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Amplify Content
  • All Products
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Hamburger menu
  • PR Newswire: news distribution, targeting and monitoring
  • Send a Release
    • ALL CONTACT INFO
    • Contact Us

      888-776-0942
      from 8 AM - 10 PM ET

  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • News in Focus
    • Browse All News
    • Multimedia Gallery
    • Trending Topics
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Amplify Content
  • All Products
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS

Dell Brings Gaming Innovations to 10th Annual Gamescom

Dell

News provided by

Dell

Aug 20, 2018, 14:01 ET

Share this article

Share toX

Share this article

Share toX

COLOGNE, Germany, Aug. 20, 2018 /PRNewswire/ --

News summary

  • Alienware Academy, a free platform to train aspiring athletes in esports, begins beta
  • Alienware Command Center free for Alienware peripherals on any branded PC
  • All-new 24" and 27" Dell gaming monitors expand brand portfolio
  • Alienware Aurora and Area 51 receive next gen NVIDIA GeForce RTX GPUs
  • Alienware 15 and 17 go granular with per-key LED lighting

Full story

Gamescom 2018's best innovations can be seen in Hall 8 inside the Windows Gaming Area. Dell and Alienware will be showing game enthusiasts how to play like a professional esports champion with the latest hardware, software, and other tools to help transform their fantasy into reality. Celebrating its 10th annual event, Gamescom will become the ultimate digital playground Aug. 22 to 25 in Cologne, Germany.

Dell verifies its continued leadership in PC gaming and the gaming community at Europe's largest trade fair for interactive games and interactive entertainment. From the newly announced esports online training with Alienware Academy, to updates of the Alienware desktops and laptops, to the debut of Dell gaming monitors designed for hardcore and casual players alike.

"Gamescom gives us the opportunity to come to Europe each summer and bring some of our hottest innovations to 350,000 enthusiastic visitors," said Frank Azor, vice president and general manager, Alienware, G Series and XPS. "We're proud to fulfill their expectations this year with multiple announcements including new technologies on all our Alienware systems, helping players to compete at their best."

Alienware Academy esports training platform

For well over a decade, Dell and Alienware have earned a legacy in esports, including Alienware's new partnerships with the NBA and NBA 2K League and with Team Liquid for the Alienware Training Facility in Los Angeles. At Gamescom, visitors can immerse themselves in the much anticipated Alienware Academy, a free-to-use online training platform to help hopeful athletes learn to competitively game like an esports pro. Taught by the pros from Team Liquid its Counter-Strike: Global Offensive courses teach mechanics and strategies to improve gameplay  by using Tobii eye-tracking gaze overlay, heatmaps, stats and other tools, , This helps aspiring athletes improve their skills, strive toward goals, gain post-lesson insights, and measure their performance against the community.

Alienware Command Center

At CES 2018, Alienware debuted Alienware Command Center, a "gaming homepage" that merges system settings, content, and other functions. Available now, Alienware Command Center is included free with all Alienware peripherals and can be used on any PC system, no matter the brand. By offering an integrated dashboard, gaming library, FX and power management features, this new feature provides quick, easy access to an entire gaming catalog and the ability to fine-tune settings for every title.

Dell 24" and 27" Gaming monitors

With Dell's recent launch of the Dell G series, a family of four gaming laptops, comes another benefit for PC gamers: all-new Dell Gaming Monitors. With 24" FHD and 27" QHD resolution, fast overclocked refresh rates (144Hz for 24," 155Hz for 27") and an extremely rapid 1 ms response time for gameplay with minimum input lag, both deliver a fluid gaming experience offering gamers the flexibility to switch on or off AMD FreeSync. Users can customize up to three user-defined profiles and choose preset modes for the best personalized gaming experience. The gamer-inspired Recon-Blue metallic paint complements Dell gaming PCs for a unified look and gaming experience. During the warranty period, Dell Premium Panel Exchange allows a free panel replacement even if only one bright pixel is found.

Alienware Aurora and Area 51 updates

The designated training PC for Team Liquid, the Alienware Aurora will be available with the just announced NVIDIA® GeForce® RTX 2070, 2080 and 2080 Ti GPUs. As a mid-tower desktop, Aurora is a proven powerhouse for gaming professionals who need significant performance and upgradability. The new Aurora is ideal for VR, 4K gaming and even up to 12K gaming with its highest-end graphics options.

Alienware's flagship gaming desktop—the uniquely designed Area-51, with its iconic triad chassis—also will be available with just announced NVIDIA® GeForce® RTX 2070, 2080 and 2080 Ti GPUs. Built for gaming enthusiasts wanting superior gameplay and unstoppable performance for the latest VR, 4k or 8k games and streaming, the new Area-51 is a powerful beast with up to 18-core Intel® processors.

Alienware 15 and 17 gaming laptops

Alienware 15 and 17, the ultimate powerhouse gaming laptops, now feature per-key LED lighting for more than 80 quadrillion lighting combos with countless effects and modes. The upgraded TactX keyboard and n-key rollover enable more than 100 key commands for maximum actions per minute, and it's the only keyboard on a laptop with 2.2mm of key travel, providing rapid keystroke response.

Dell and Alienware @ Gamescom

In Hall 8 in the Windows Gaming Area, Dell and Alienware will debut new Alienware and Dell Gaming products for the European region. Additionally, this gaming technology will power booths for partners including Square Enix (Hall 9) and Techland's Dying Light: Bad Blood (Hall 7), as well as a HiRez influencer event off-site.

Availability

  • Alienware Command Center support for third-party devices became available now
  • Alienware Academy began beta this month
  • Alienware 15 and 17 with per-key LED lighting available on Dell.com Aug. 21, starting at $1,399.99 (15) and $1,599.99 (17)
  • Dell Gaming 24 and 27 monitors available in North America and the Asia Pacific region on Dell.com beginning Aug. 28, starting at $319.99 (24) and $549.99 (27)
  • Alienware Aurora with NVIDIA GeForce RTX GPUs available for pre-order on Dell.com in early September
  • Alienware Area 51 with NVIDIA GeForce RTX GPUs and available in early September

Additional resources

  • Connect with Dell via Twitter, Facebook, YouTube and LinkedIn
  • Connect with Alienware via Twitter, Facebook, YouTube and Alienware.TV
  • Website: www.dell.com/gaming
  • Online Press Kit: http://bit.ly/Dell_Gamescom18
  • Follow the latest news on Twitter from @Dell

About Dell

With award-winning desktops, laptops, 2-in-1s and thin clients, powerful workstations and rugged devices made for specialized environments, monitors, endpoint security solutions and services, Dell gives today's workforce what they need to securely connect, produce, and collaborate from anywhere at any time. Dell, a part of Dell Technologies, services customers from consumers to organizations of all sizes across 180 countries.

Copyright © 2018 Dell Inc. or its subsidiaries. All Rights Reserved. Dell, Alienware and the Dell logo are trademarks of Dell Inc. in the United States and/or other jurisdictions. All other marks and names mentioned herein may be trademarks of their respective companies.

SOURCE Dell

Related Links

http://www.dell.com

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

icon3
440k+
Newsrooms &
Influencers
icon1
9k+
Digital Media
Outlets
icon2
270k+
Journalists
Opted In
GET STARTED

Modal title

Contact PR Newswire

  • Call PR Newswire at 888-776-0942
    from 8 AM - 9 PM ET
  • Chat with an Expert
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices

Products

  • For Marketers
  • For Public Relations
  • For IR & Compliance
  • For Agency
  • All Products

About

  • About PR Newswire
  • About Cision
  • Become a Publishing Partner
  • Become a Channel Partner
  • Careers
  • Accessibility Statement
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Italy
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United Kingdom
  • Vietnam

My Services

  • All New Releases
  • Platform Login
  • ProfNet
  • Data Privacy

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Platform Login
  • ProfNet
Call PR Newswire at
888-776-0942
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookies
Copyright © 2025 Cision US Inc.