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dENiZEN® from the Levi's® Brand Introduces New Collection of Totally Shaping Jeans Exclusively at Target

Limited Edition Women's Jewel-Tone Colored Denim for the Holidays Priced at $27.99

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SAN FRANCISCO, Dec. 4, 2012 /PRNewswire/ -- Forget the juice cleanses and exercise videos, looking slim and stylish this holiday season is easier than you think. In stores now, new limited edition colored denim styles of the best-selling Totally Shaping Mid-Rise Skinny jeans by dENiZEN®  from the Levi's® brand are available exclusively at Target® stores and on Target.com.

(Photo: http://photos.prnewswire.com/prnh/20121204/SF22963)

Totally Shaping Mid-Rise Skinny jeans are designed to flatter a woman's figure and help achieve a long and lean silhouette. Available in four fashionable jewel-tone finishes: Red, Royal Purple, Turquoise and Rosebud, Totally Shaping Mid-Rise Skinny jeans retail for $27.99. Sizes range from 2-18 regular, with additional short and long inseams available on Target.com.

Launched in the U.S. in 2011, all dENiZEN® jeans are specifically designed with the Target® consumer in mind. Made with premium fabrics, finishes and fits dENiZEN® jeans are available for men, women, boys and girls at a great value. dENiZEN® jeans come in a wide variety of washes, so there's a perfect fit and style for every occasion – casual, work, dress, weekend or family fun.

Totally Shaping Mid-Rise Skinny jeans are also available in medium and dark denim finishes, as well as a Mid-Rise Boot Cut style. Other Women's styles from dENiZEN® include the Essential Stretch Modern Boot Cut, Essential Stretch Pull On Skinny and other seasonal styles.

More information about dENiZEN® jeans is available at www.facebook.com/denizen, www.denizen.com, and Target.com/denizen.

About dENiZEN® from the Levi's® Brand

Since 1873, Levi Strauss & Co. has been outfitting the world in denim. In the summer of 2011, the dENiZEN® brand launched in the United States, providing great-fitting, great-looking, well-made jeans exclusively to Target® shoppers in stores and on Target.com. With premium fabrics and finishes and a variety of fits for the entire family, the dENiZEN® brand offers the quality craftsmanship and authentic style that has made Levi Strauss & Co. world-famous for generations.

Denizen means "inhabitant:" belonging to a community of family and friends. Denim is in the name and at the heart of the brand. The dENiZEN® brand is accessible to all, promising the optimism and confidence that stems from looking and feeling great. dENiZEN® jeans are the perfect fit for today's active families, offering the perfect balance of style and value. Visit www.denizen.com to learn more.

Media Contact:
Louise Schultze
dENiZEN®
415.501.7796
lschultze@levi.com

SOURCE dENiZEN



RELATED LINKS
http://www.levistrauss.com

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