NORWALK, Conn., Sept. 24, 2012 /PRNewswire/ -- UBM Medica US today announced that Diagnostic Imaging, a leading online publication for news and commentary of the medical imaging market, covered this month the growing trend of hospital acquisition in the radiology industry.
According to Diagnostic Imaging's recent survey of radiologists about the changes to practice structure, 70 percent reported they were "very" or "a little" worried about facing a hospital acquisition. Experts agreed that more independent imaging centers are feeling pressure to merge or become hospital-owned entities.
Diagnostic Imaging reported several factors behind this trend, according to experts, including:
- With an increased focus on risk-sharing and bundled payment options, hospitals tend to have greater reimbursement negotiating power than independent imaging centers.
- Acquisition of small practices and independent centers may facilitate the integration of electronic medical records systems.
Experts also provided advice to practices facing acquisition to ensure a smooth transition, including:
- Ensure all providers are included in acquisition discussions by creating a governance committee.
- Become an active participant in hospital strategy by pursuing directorship and committee positions.
About UBM Medica US
Addressing today's healthcare information needs, UBM Medica US, delivers strategic, integrated communications solutions and comprehensive reach—online, in print, and via custom programs. Improving the effectiveness of healthcare through information and education, UBM Medica US provides unbiased clinical, practical, and business information for physicians, providers, payers, and patients around the world. Through journals, magazines, websites, online communities, drug databases, digital events, and other valuable resources, UBM Medica US also delivers comprehensive communication solutions for the pharmaceutical and related industries. Websites include CancerNetwork.com, ConsultantLive.com, DiagnosticImaging.com, MusculoskeletalNetwork.com, OBGYN.net, PhysiciansPractice.com, PsychiatricTimes.com and SearchMedica.com. UBM Medica US is part of UBM Connect – which provides marketing services across a number of communities, the largest of which are healthcare, medical device design and advanced manufacturing. UBM Connect also includes UBM Studios, the global leader in interactive digital environments. UBM Connect is a UBM plc company. For more information, visit http://www.UBMMedicaUS.com
Jason J. Golden
Content Marketing Manager
SOURCE UBM Medica US