LA QUINTA, Calif., Jan. 13, 2016 /PRNewswire/ -- Dickey's Barbecue Pit opens this week in La Quinta, bringing slow-smoked, Texas-style barbecue to the resort city in the Coachella Valley. To celebrate, the store will have three days' worth of specials and giveaways. The first 50 guests on Thursday will receive gift cards worth up to $50 and three lucky guests will win free barbecue for an entire year! Guests can enter to win the drawing on Saturday between 11:00 am – 2:00 pm in the store.
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"Dickey's has expanded exponentially throughout California, and the Golden State has the most Dickey's locations following Texas," says Roland Dickey, Jr., CEO of Dickey's Barbecue Restaurants, Inc. "We congratulate Michael and Margarita Tucker on their grand opening."
Thursday, January 14 kicks off with the first 50 guests receiving gift cards worth up to $50.
Friday, January 15 the first 100 guests will receive a free Big Yellow Cup of tea and the store will give away free Dickey's goodies all day.
Saturday, January 16 the new store will serve guests a barbecue bargain with $2 pulled pork sandwiches from 11:00 am – 2:00 pm. One lucky winner will be chosen for a $500 gift card and three winners will receive free barbecue for an entire year.
Originally from Brawley, California, Michael Tucker began his career as a jeweler. Having owned two jewelry stores, Tucker became a franchisee of another concept over 15 years ago. Michael and Margarita Tucker are long-time entrepreneurs, and when they tasted Dickey's brand of hickory-smoked barbecue, they knew they had found their next venture. "The food at Dickey's is fantastic, and the overall home office support is unbeatable," Michael says. "I have been a business owner all my life, but I am especially excited to join the Dickey's team."
About Dickey's Barbecue Restaurants, Inc.
Dickey's Barbecue Restaurants, Inc., the nation's largest barbecue chain was founded in 1941 by Travis Dickey with the goal of authentic slow smoked barbecue. Today, all meats are still slow smoked on-site in each restaurant living up to the company tagline, "We Speak Barbecue." The Dallas-based family-run barbecue franchise offers a quality selection of signature meats, home style sides, tangy barbecue sauce and free kids' meals every Sunday. The fast-casual concept has expanded to over 530 locations in 43 states. Dickey's was recognized for the third year by Nation's Restaurant News as a "Top 10 Growth Chain" and by Technomic as the "Fastest-growing restaurant chain in the country." For more information, visit www.dickeys.com or for barbecue franchise opportunities call 866.340.6188.
SOURCE Dickey's Barbecue