DICK'S Sporting Goods Updates the Jersey Report to Showcase Interactive Pro Football Jersey Sales Rankings RG3'S Jersey Sits Where it Left Off Last Season, As the Number 1 Seller
PITTSBURGH, Sept. 16, 2013 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS), the largest U.S. based full-line sporting goods retailer, today announces an updated and upgraded "Jersey Report," with new advanced features to provide fans unparalleled insights into pro football jersey sales at DICK'S Sporting Goods nationwide and online. Updated daily, the Jersey Report is the only destination offering fans a comprehensive breakdown of how the sales of their favorite players' jerseys are rising, falling and stacking up against the competition.
Building on the first edition last season, football fans now have a one-stop shop to follow the popularity of their favorite player's jerseys, as well as access to customizable statistics and information. The "Stat Wall" feature provides the unique ability to compare specific players, or teams, against their rivals and create detailed graphs featuring jersey sales by player, team, position and division. These comparisons can be broken down by week, month, or season-to-date and shared on fans' social networks.
"As a premier destination for authentic jerseys and licensed apparel, DICK'S Sporting Goods constantly looks for ways to further connect passionate fans with the players and teams they love and support," said Lauren Hobart, SVP & Chief Marketing Officer, DICK'S Sporting Goods. "The Jersey Report brings a new level of engagement to the game by offering easy access to unique and compelling stats never before available about players' and teams' jersey popularity."
New for this season, the Jersey Report incorporates compelling jersey-focused feature articles, fans' stories and expert analysis on the driving factors behind ranking changes.
In addition to football, this year's Jersey Report will also provide the same stats and analysis for hockey jersey popularity beginning in October.
For more information about the Jersey Report, please visit: www.dsg.com/jerseyreport/football.
About DICK'S Sporting Goods, Inc.
DICK'S Sporting Goods, Inc. is an authentic full-line sports and fitness specialty omni-channel retailer offering a broad assortment of high quality, competitively-priced brand name sporting goods equipment, apparel and footwear in a specialty store environment. The Company also owns and operates Golf Galaxy, LLC, a golf specialty retailer. As of August 3, 2013, the Company operated 527 DICK'S Sporting Goods stores in 44 states, 81 Golf Galaxy stores in 30 states and eCommerce websites and catalog operations for DICK'S Sporting Goods and Golf Galaxy. DICK'S Sporting Goods, Inc. news releases are available at http://www.dickssportinggoods.com/investors.
SOURCE DICK'S Sporting Goods