JACKSONVILLE, Fla., Dec. 13, 2016 /PRNewswire/ -- Internet Advisory Board (IAB), the leader in Digital Advisory Board Management, recently released a free online Digital Status Assessment to help organizations understand and improve their online performance. The thirty question assessment covers top digital performance areas with access to a private results dashboard that highlights digital strengths, gaps and offers key recommendations.
Peter Bowman, Chief Digital Officer of Internet Advisory Board, says the assessment provides a revealing snapshot for organizations that are looking to increase their digital performance while saving time and money. "Our Digital Status Assessment offers a unique opportunity for stakeholders and leaders to better understand their current online situation," says Bowman. "The assessment quickly exposes top areas that need performance tuning such as digital strategy, user experience, content, conversion and analytics."
Bowman says hundreds of organizations have taken the Digital Status Assessment and most people are shocked by how much there is to manage in the digital space. Link to the free Digital Status Assessment
Bowman believes most organizations feel they have a workable digital strategy but they lack the understanding, talent or best practices to execute effectively. Assessment takers can also schedule a complimentary follow-up consultation with a digital optimization expert to review their results.
IAB focuses on organizations that want to capitalize on having a Digital Advisory Board, which strategically aligns with the goals of the organization. "The coming trend for business stakeholders is to seize online opportunity but reduce unnecessary costs," says Bowman. "Internet Advisory Board works directly with organizations that want to streamline their digital execution and increase accountability and results."
"Once clients understand their situation, they engage us to create a highly energized Digital Advisory Board that prioritizes their projects, people and production," says Bowman. "Focusing on the top digital areas saves time, money and promotes focused execution from the top down. I believe 2017 is the year where business leaders clamp down on wasteful digital spending. This trend will put more pressure on strategic execution and less on experimentation," Bowman states. "That's where having a Digital Advisory Board adds significant value to the organization."
About Internet Advisory Board
IAB was formed in 2015 and helps organizations succeed online by creating and managing proactive Digital Advisory Boards that align with the strategic goals the organization. Visit Internet Advisory Board.
Chief Digital Officer
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SOURCE Internet Advisory Board