Direxion Launches ETF Tracking iBillionaire Index Latest Addition to Strategic Beta Product Suite Enables Investors to Harness Billionaire Investment Strategies

NEW YORK, Aug. 4, 2014 /PRNewswire/ -- Direxion Investments, an ally for strategic and tactical investors who seek better investment outcomes, has launched the Direxion iBillionaire Index ETF (NYSE: IBLN), an exchange-traded fund (ETF) that tracks the iBillionaire Index. The Fund seeks to outperform the S&P 500 Index by tapping into the investment strategies of Wall Street's top billionaire investors, including many hedge fund managers. The Fund does not use leverage.

Fund Details:

Fund

Symbol

CUSIP

Benchmark

Bloomberg Index Symbol

Direxion iBillionaire Index ETF

IBLN

25459Y264

iBillionaire Index

BILLIONR

"This strategic beta ETF allows investors to have unprecedented access to the strategies successfully deployed by well-known billionaires, in a way that's transparent, liquid and cost-efficient," said Brian Jacobs, President of Direxion Investments. "We look forward to continuing to harness our index-replication expertise to further democratize Wall Street—providing greater access to opportunities and data previously only available to the wealthiest and most sophisticated investors."

The iBillionaire Index, introduced in November 2013, consists of the 30 leading U.S. stocks in which a pool of up to 10 billionaires has invested the most assets. All billionaires in the pool must meet several criteria, including a portfolio turnover rate of less than 50 percent and a demonstrated long-term investment strategy.

The Index's curator, iBillionaire, utilizes a comprehensive technology and investment system to inform the Index methodology. The Index gives investors access to the financial data and investment choices of the most consistently successful U.S. investment billionaires. iBillionaire creates the Index using information culled from Securities and Exchange Commission 13F filings, and rebalances the composite on a quarterly basis.

"The Direxion iBillionaire Index ETF is an exciting endeavor to efficiently deliver the potential benefits of our index strategy to the widest spectrum of investors in the least amount of time," said Raul Moreno, Co-Founder and CEO of iBillionaire.

About Direxion Investments:
Direxion Investments, managed by Rafferty Asset Management, LLC, offers highly liquid, tactical and strategic institutional-style ETFs and Mutual Funds for investors seeking to solve for better investment outcomes. The firm provides a wide range of index-based products that offer directional options, magnified exposure and long-term, rules-based strategies. Founded in 1997, the company has approximately $8.4 billion in assets under management as of June 30, 2014. Our diverse suite of products helps traders and investors stay nimble in the short term—and pursue strategies for the long term—as they navigate today's ever-changing markets. For more information, please visit www.direxioninvestments.com.

About iBillionaire
iBillionaire has set out to democratize Wall Street. Starting with an iOS app released in April 2013, the company has launched a web platform and Android application to help investors unlock information previously only available to a few. It gives users insights into the investment movements of billionaires like Warren Buffett, Carl Icahn and Daniel Loeb. It is a source of unique and exclusive data for the media and investors on trading activity and investment trends of billionaire investors.

Since its 2013 launch, iBillionaire has sought to harness this information in more tangible ways, hence the birth of the iBillionaire Index (NYSE: BILLION). Unveiled in November 2013, the iBillionaire Index curates the 30 leading U.S. equities in which a select pool of billionaires has allocated the most assets. In the spring of 2014, iBillionaire licensed the index to Direxion Investments, one of the most recognized ETF sponsors in the world, to launch an ETF. For more information about iBillionaire, please visit www.ibillionaire.me.

There is no guarantee that the funds will achieve their objectives.

For more information on all Direxion ETFs, go to direxioninvestments.com, or call us at 866.476.7523.

An investor should consider the investment objectives, risks, charges, and expenses of Direxion ETFs carefully before investing. The prospectus and summary prospectus contains this and other information about Direxion ETFs. Download a prospectus and summary prospectus at www.direxioninvestments.com. The prospectus and summary prospectus should be read carefully before  investing.

Risks:

Investing in the funds may be more volatile than investing in broadly diversified funds. There is no assurance that the Funds will achieve their objectives and an investment in a Fund could lose money. No single Fund is a complete investment program. One cannot invest directly in an index.

An investment in the Fund involves risk, including the possible loss of principal.  The Fund is subject to Form 13F Data risk.  Form 13F provides information on holdings as of the end of a calendar quarter.  Because information contained in these forms is a snapshot of investment positions at quarter's end on up to a 45 day delay, the actual investment portfolios of the Form 13F fliers could diverge significantly from the publicly reported positions during the course of the year.    The Fund is also subject to counterparty risk, index risk, derivatives risk, such as swaps, futures and forward contracts and options that may be considered aggressive and are subject to price fluctuation and may increase the volatility of the Fund, early close/trading halt risk, equity securities risk, market risk, non- diversification risk, regulatory risk, small and/or mid- capitalization company risk and tax and distribution risk.  The Fund may also invest in securities of other investment companies, including ETFs, which may involve duplication of advisory fees and certain other expenses.

Distributor: Foreside Fund Services, LLC.

CONTACT:

James Doyle


Jennifer Connelly Public Relations


973-850-7308


jdoyle@jcprinc.com

SOURCE Direxion Investments



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