DNA Precious Metals Acquires Knoxville, Tennessee-Based Electronic Cigarette Maker, Breathe LLC

KNOXVILLE, Tenn., Jan. 21, 2015 /PRNewswire/ -- DNA Precious Metals, Inc. (the "Company" or ("DNAP")(OTCQB:  DNAP)  announced  today that it has acquired all of the issued and outstanding equity interests in Breathe, LLC ("Breathe") in exchange for the issuance of 150 million shares of DNAP common stock,  representing approximately 56% of DNAP'S issued and outstanding shares of common stock.  Except for James Chandik, current management will resign and the Company will be headed by Josh Kimmel   In the event that Breathe cannot provide audited financial statements within the period prescribed by the SEC, the transaction may be rescinded.  A new management team and Board of Directors will be led by Breathe's Chief Executive Officer ("CEO") Josh Kimmel.  Please see Mr. Kimmel's biography below. 

Breathe CEO Mr. Joshua Kimmel, stated "Breathe Smart e-Cigarettes are an innovative entry into the e-cig marketplace possessing unique functionality and consumer safety considerations.  Quality control is a top priority.  Breathe consumables are crafted in the USA and not mass produced in a foreign factory.  All of Breathe's liquid content is manufactured in an FDA certified factory located within Eastern Tennessee.  With our proprietary, patent pending technology and home grown-hand crafted flavors, we aim to differentiate ourselves and create a recognized brand specializing in organic & naturally flavored e-Cigarettes. We pride ourselves of being socially responsible and are committed to an environmentally conscious production and disposal process. Our goal is to develop an e-cigarette with higher quality standards and safety improvements in the device to prevent misuse by adults or accidental usage by children."

"We're excited to build this business and increase our awareness and accessibility to the capital markets.  After many years of hard work and dedication by its talented management team and engineers, Breathe is proud today to announce the launch of its first generation e-cigarette product(s), now available for purchase by wholesale and retailers. Breathe's second generation product, which involves the design of a child safety concept is expected to be launched later this year.  In October 2014, we filed a patent with the USPTO for an Electronic Cigarette or Other Inhalation Device with Safety Lockout Feature (Application Number 14/519,130).  The patent is currently in pending status," concluded Mr.Kimmel.

Personal biography for Breathe Chief Executive Officer, Mr. Joshua Kimmel (Age 40)

CEO & Founder

Breathe e-Cigs & The Breathe Foundation

January 2012 – Present (Knoxville, Tennessee)

Josh Kimmel ("Mr. Kimmel") is an Entrepreneur, Inventor & Investor with over 20 years experience in the Hospitality-Restaurant business as an Executive level manager.  Founder of Breathe LLC, Mr. Kimmel continues to inspire, innovate and expand Breathe's vision. Mr. Kimmel encourages diversified philanthropy that truly can make a difference in our world.  Mr. Kimmel's goal is to provide social responsibility to a product in an industry that needs to be embraced for doing it the right way. Breathe Smart Cigarettes are an innovative entry into the e-cig marketplace possessing unique functionality and consumer safety considerations not found in other market entries. At the very core of Breathe, we are innovators. We are steadfast in our conviction to provide the highest quality electronic cigarette products, and e-cig experience, to the market. Quality control is a top priority.  All Breathe consumables are crafted in the USA and not mass produced in a foreign factory where quality control can be an issue. With our proprietary, patent pending technology and home grown-hand crafted flavors, we aim to differentiate ourselves and create a recognized Brand specializing in organic & naturally flavored e-Cigarettes.

Board Of Directors

TotalEnergyCompany.com

August 2011 – Present (Oak Ridge, Tennessee)

EMPS Total Energy Company "Renewable" (an Oak Ridge Nat'l Labs portfolio company-ORNL)
Oak Ridge, Tennessee
September 2013 - Present 
Electronic Magnetic Power Solutions implements disruptive technology licensed from Virginia Tech for the express purpose of alternative energy use in the consumer space. These designs approach the theoretical limits of efficiency and will advance nearly any application utilizing renewable energies. They have already been licensed into the automotive and military markets. For more information, please visit totalenergycompany.com or smartgreenpower.org (501C3 Status) wholly-owned subsidiary of EMPS. (http://en.wikipedia.org/wiki/Oak_Ridge_National_Laboratory) managed for The United States Department of Energy ("DOE"). 

Vice President

The Addison Restaurant Group, PK Restaurant Group,Max's Grille, Nick and Max's.

November 1999 – March 2009 (Boca Raton, Florida)

During the 10 year period of working in the executive office under Mr. Harold Katz, Mr.Kimmel had the opportunity to be involved on multiple transactions, including; the creation and launch of various restaurant concept & openings, operational Management, revenue analysis, marketing strategies, research and development of new concepts. He created, opened, and designed other concepts while managing existing properties and teams. Responsible for directing, managing and supervising all aspects of launch, event planning, design, construction, marketing, staffing and openings.

ABOUT DNA PRECIOUS METALS, INC.

With the acquisition of Breath, the Company will be filing with FINRA for a name change and symbol change to better reflect the new direction of the business.  Investors will be kept up to date with current developments via press releases and shareholder updates.   Until the acquisition of Breathe, DNAP's primary focus has been the Montauban mining property located in the Province of Quebec, Canada.  These operations have been conducted through DNAP's wholly owned Canadian subsidiary.  With the acquisition of Breathe, the Company intends to spin-off these shares to the DNAP shareholders to concentrate exclusively on the operations of Breathe.  The Company trades on the OTCQB market under the stock symbol DNAP.  For more information, please visit the corporate website at (www.DNAPreciousMetals.com).

DISCLAIMER:

Forward-Looking Statements: Except for statements of historical fact, this news release contains certain "forward-looking statements" as defined by the Private Securities Litigation Reform Act of 1995, including, without limitation expectations, beliefs, plans and objectives regarding the development, use and marketability of products. Such forward-looking statements are based on present circumstances and on the Company's predictions with respect to events that have not occurred, that may not occur, or that may occur with different consequences and timing than those now assumed or anticipated. Such forward-looking statements involve known and unknown risks, uncertainties and other factors, and are not guarantees of future performance or results and involve risks and uncertainties that could cause actual events or results to differ materially from the events or results expressed or implied by such forward-looking statements. Such factors include general economic and business conditions, the ability to successfully develop and market products, consumer and business consumption habits, the ability to fund operations and other factors over which the Company has little or no control. Such forward-looking statements are made only as of the date of this release, and the Company assumes no obligation to update forward-looking statements to reflect subsequent events or circumstances. Readers should not place undue reliance on these forward-looking statements. Risks, uncertainties and other factors are discussed in documents filed from time to time by the Company with the Securities and Exchange Commission. This press release does not and shall not constitute an offer to sell or the solicitation of any offer to buy any of the securities, nor shall there be any sale of the securities, in any state or jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state. The securities have not been registered under the Securities Act of 1933, as amended (the "Securities Act") or any state securities laws, and may not be offered or sold in the United States absent registration, or an applicable exemption from registration, under the Securities Act and applicable state securities laws.

CONTACT INFORMATION

Joshua Kimmel
CEO, Breathe eCigs
email: [email protected]
+1-(865)-924-3210
website: www.BreatheCig.com
[email protected]
Linkedin http://www.linkedin.com/in/joshkimmelbreathe/

James Chandik 
DNA Precious Metals Inc. 
+1-(514) 852-2111
[email protected]
Twitter: www.twitter.com/dnametals 
Facebook: www.facebook.com/dnametals 

SOURCE DNA Precious Metals, Inc.

Related Links

http://www.DNAPreciousMetals.com