Dr. Hauschka Achieves 92% NATRUE Certification
NEW YORK, April 11, 2013 /PRNewswire/ -- Dr. Hauschka Skin Care is proud to announce that as of April 2013, 92% of the brand's products are certified to NATRUE's Natural and Organic Standards. Each product that boasts the NATRUE seal has been verified by an independent certifier as having met the strongest criteria available for natural and organic personal care products.
"The establishment of an internationally recognized natural and organic certification seal is a major step forward in helping the public recognize brands that are truly natural and produced with the highest of quality and ethical standards," says Victor Morrison, COO of Dr. Hauschka Skin Care. "For over forty-five years, Dr. Hauschka Skin Care products have been one-hundred percent natural, and we are gratified to have NATRUE validate our formulas and strengthen consumers' trust in our brand."
Beginning in 2009, Dr. Hauschka Skin Care began transitioning their products from the BDIH Natural Cosmetic standard to NATRUE, which offers three certification levels of natural and organic for personal care products. Founded in 2008 by the pioneers of natural and organic cosmetics, NATRUE is a non-profit international association that ensures that each certified product is formulated with minimally processed natural ingredients and is free of petroleum derived synthetics, ethoxylated (sodium laureth sulfate), genetic or nano-engineered ingredients, silicones, parabens, PEGs, phthalates, and synthetic dyes and fragrances.
NATRUE certification is a major advancement for Dr. Hauschka Skin Care and their manufacturer WALA Heilmittel, further establishing their products as certified natural and organic by an internationally recognized organization.
About Dr. Hauschka Skin Care
Since 1967, Dr. Hauschka has offered a complete line of holistic skin care that supports balanced skin health to achieve lasting, radiant beauty. Plant- and mineral-based preparations for the face, body and bath are complemented by a collection of decorative cosmetics that nurture the skin while revealing a woman's authentic beauty. A favorite among discerning skin care enthusiasts, celebrities and make-up artists, Dr. Hauschka Skin Care is available nationwide at retailers including Henri Bendel, Whole Foods Markets and Beauty Collection. Learn more at drhauschka.com, twitter.com/DrHauschka_USA and facebook.com/Dr.HauschkaUSA.
SOURCE Dr. Hauschka Skin Care