NEW YORK, March 22, 2017 /PRNewswire/ -- Dr. Hauschka Skin Care—the pioneering natural and holistic skincare brand—is proud to celebrate two achievements in 2017: becoming 100% NATRUE Certified and the celebration of their 50th Anniversary. A pioneer and leader in natural and organic skin care for a half-century, Dr. Hauschka is a cult favorite coveted by estheticians, celebrities, make-up artists, and beauty enthusiasts. Fans of the brand trust the highly effective products to support skin's natural processes, and help transform skin to a healthy, radiant state. NATRUE certification ensures fans of the brand that every Dr. Hauschka product has met the strongest criteria available for natural and organic ingredients in personal care products worldwide.
"For more than 50 years, our company has focused on fostering well-being throughout the world" says Martina Joseph, CEO of Dr. Hauschka Skin Care. "This year we celebrate a half century of the brand's pioneering heritage in the natural, organic and biodynamic skin care category. Having an internationally recognized certification seal strengthens consumers' trust in our brand."
Historically, Dr. Hauschka Skin Care has proudly held BDIH product certification but recently transitioned to NATRUE certification. NATRUE is an internationally recognized non-profit association that ensures each certified product is formulated with raw materials derived from nature, minimally processed and free of synthetic fragrances, preservatives and dyes. To ensure the product's safety and purity, each item must be free of petroleum derived synthetics, ethoxylated (sodium laureth sulfate), genetic or nano-engineered ingredients, silicones, parabens, PEGs and phthalates. Finally, the certified companies must use environmentally responsible harvesting and processing, be free of animal testing and adhere to socially responsible business practices. NATRUE has partnered with IOAS, the International Federation of Organic Agriculture Movements, to create the accreditation body of NATRUE Certifiers who assess and verify the criteria. NATRUE certification establishes Dr. Hauschka Skin Care and their manufacturer WALA Heilmittel, as certified natural and organic by an internationally recognized organization.
Dr. Hauschka's line of holistic, natural skin care includes products for the face, body and bath, along with natural mineral make-up and the new Dr. Hauschka Med collection of clinical skin and oral care. The brand's most iconic product is the Rose Day Cream ($45.00; Dr.Hauschka.com). It has been the centerpiece of the skincare collection since it launched in 1967 and is beloved by beauty taste makers, makeup artists and celebrities, including Jennifer Aniston, Olivia Wilde, Mila Kunis, Zoe Saldana, Jennifer Lopez, Jessica Alba, Taylor Schilling, Keri Russell, and Mariska Hargitay.
About Dr. Hauschka Skin Care
The natural skin care experts since 1967, Dr. Hauschka offers a complete line of holistic skin care that supports balanced skin health to achieve lasting, radiant beauty. Plant- and mineral-based preparations for the face, body and bath are complemented by a collection of decorative cosmetics that nurture the skin while revealing a woman's authentic beauty. A favorite among discerning skin care enthusiasts, celebrities and make-up artists, Dr. Hauschka Skin Care is available nationwide at retailers including Whole Foods Market, Pharmaca, and CVS. Learn more at drhauschka.com, twitter.com/DrHauschka_USA and facebook.com/Dr.HauschkaUSA. Dr. Hauschka Skin Care, Inc. is a Certified B Corporation. Learn more at bcorporation.net/community/dr-hauschka-skin-care-inc
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SOURCE Dr. Hauschka Skin Care