Draftfcb Hosts 6th In-House Supplier Diversity Fair
NEW YORK, Sept. 30 /PRNewswire/ -- On Oct. 1, Draftfcb will host its sixth supplier diversity vendor fair, this one to be held at the agency's New York address. At this event, certified small, minority and women-owned businesses will have the opportunity to talk one-on-one with agency decision-makers about Draftfcb's business requirements and specific client needs. Since its first vendor fair in 2008, Draftfcb employees have interviewed 300 suppliers in New York, Chicago and San Francisco and awarded contracts totaling $495 million.
The purpose of this latest fair is to identify minority vendors specializing in broadcast, interactive and digital production, 2D/3D animation, music and translation services. To provide further insights, Elisabete Miranda, president of Translation Plus, will share her personal experiences with program attendees.
"As industry pioneers in the supplier diversity space, we have an unwavering commitment to minority vendors. By hosting these fairs, we strengthen our dedication to fostering a diverse and inclusive agency across every aspect of our business," according to Keisha Vaughn, senior director of leadership development and diversity & inclusion at Draftfcb.
Nancy Murray, vice president, director of procurement of Draftfcb, added, "In providing exceptional services to meet the needs of both our prospective and existing clients, it is important for us to expand the base of companies with which we partner. To meet this objective, we will continue to strengthen our relationships with the entire diverse supplier community."
Draftfcb is the first fully integrated, global marketing communications agency to operate against a single P&L, with a network that spans 92 countries and employs more than 9,200 people. The agency is driven by The 6.5 Seconds That Matter(SM), an operating system that recognizes the brief period of time marketers have to capture consumers' attention and motivate them to act. With nearly 140 years of combined expertise, Draftfcb has roots in both consumer advertising and behavioral, data-driven direct marketing. It firmly believes there is no way to separate creativity from accountability, which it refers to as Return on Ideas(SM). The agency is part of the Interpublic Group of Companies (NYSE: IPG). For more information, visit www.draftfcb.com.
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