Dunkin' Donuts Introduces New Spicy Smoked Sausage Breakfast Sandwich And Twitter Sweepstakes For National Sandwich Day
"Wich is Right" Twitter Sweepstakes gives followers of @DunkinDonuts the chance to show their sandwich smarts to win $100 Dunkin' Donuts mGifts
CANTON, Mass., Nov. 1, 2013 /PRNewswire/ -- This Sunday, November 3, is National Sandwich Day, and Dunkin' Donuts is celebrating by introducing a new sandwich while giving fans the chance to win some "bread." Dunkin' Donuts, America's all-day, everyday stop for coffee and baked goods, today unveiled the new Spicy Smoked Sausage Breakfast Sandwich, which features a spicy split sausage link with egg and American cheese, served oven-toasted on an English Muffin. The Spicy Smoked Sausage Breakfast Sandwich is available for a limited time at participating Dunkin' Donuts restaurants and, like all of Dunkin' Donuts' sandwich offerings, is served fast and freshly-prepared, and available all day.
Dunkin' Donuts today also launched a special "Wich is Right" Twitter Sweepstakes, an opportunity for the brand's followers to put their sandwich smarts to the test to win one of six $100 Dunkin' Donuts mGifts. Beginning today and continuing through National Sandwich Day on November 3, each day followers of @DunkinDonuts on Twitter can answer two multiple choice questions about sandwiches, using the special hashtag #DDSandwich. The first question will be asked at 10 a.m. ET, and the second question at 11:30 a.m. ET. For each question, one participant selected at random will receive a $100 mGift to help keep them running on Dunkin' Donuts Sandwiches long after National Sandwich Day is over. No purchase necessary, must be 18+ to enter. Void where prohibited. For additional terms and conditions related to Dunkin' Donuts' "Wich is Right" Twitter Sweepstakes, visit http://dun.kn/18GAvVr.
The Spicy Smoked Sausage Breakfast Sandwich is the latest in Dunkin' Donuts' full lineup of breakfast sandwiches, served fast and freshly-prepared, and available all day. With several choices featuring breakfast favorites such as cherry wood smoked bacon, aged cheddar cheese, freshly baked croissants, bagels or toasted English Muffins, Dunkin' Donuts provides delicious and satisfying options for guests to start the morning and keep running any time of day.
Dunkin' Donuts also offers a full lineup of bakery sandwiches to help keep guests running all day long. Earlier this year the brand unveiled two varieties of chicken sandwiches, Bacon Ranch and Barbecue, made with a tender, juicy, lightly-breaded chicken breast topped with cheddar cheese and served on a French roll. Dunkin' Donuts' sandwich selection also includes Ham & Cheese, Turkey, Cheddar & Bacon, Chicken Salad, and Tuna Salad sandwiches, available on a French roll, bagel, or croissant, as well as Chicken Salad and Tuna Salad Wraps. All bakery sandwiches are served oven-toasted and made-to-order all day long at participating Dunkin' Donuts restaurants nationwide.
According to John Costello, President, Global Marketing and Innovation at Dunkin' Brands, "As people look for a broader array of snacking options, our full lineup of innovative sandwiches has helped make Dunkin' Donuts a destination of choice for more and more guests who are on the go and looking for a variety of quick and delicious sandwiches always available any time of day," he said. "We think National Sandwich Day offers a perfect opportunity to introduce our new Spicy Smoked Sausage Breakfast Sandwich, and celebrate with our fans in a fun way through our special Twitter Sweepstakes."
About Dunkin' Donuts
Founded in 1950, Dunkin' Donuts is America's favorite all-day, everyday stop for coffee and baked goods. Dunkin' Donuts is a market leader in the hot regular/decaf/flavored coffee, iced coffee, donut, bagel and muffin categories. Dunkin' Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for seven years running. The company has nearly 10,800 restaurants in 31 countries worldwide. For the full-year 2012, Dunkin' Donuts' restaurants had global franchisee-reported sales of approximately $6.9 billion. Based in Canton, Mass., Dunkin' Donuts is part of the Dunkin' Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.DunkinDonuts.com.
SOURCE Dunkin' Donuts
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