MARINA DEL REY, Calif. and FORT WORTH, Texas, Nov. 3, 2015 /PRNewswire/ -- Derrike Cope Racing #70 and E-hydrate® (E-hydrate.com) are teaming up for the NASCAR Xfinity Series race as the primary sponsor at Texas Motor Speedway on November 7th. E-hydrate offers a complete range of natural products for the entire health-conscious family that is always on-the-go and available at Target stores nationwide. All of E-hydrate's natural products contain electrolytes — essential elements for proper hydration. E-hydrate is the first to offer premium Protein On-the-Go with electrolytes for optimum nutritional performance.
"Proper hydration is relevant to the fans, but also the drivers. It's common for drivers to be treated for dehydration right off the track, as we have seen several times this season. Connecting E-hydrate with the demanding world of high-performance auto racing makes so much sense and we're excited to get behind the entire Derrike Cope team," stated Peter Evans, Chief Marketing Officer for E-hydrate.
Veteran NASCAR driver and team owner, Derrike Cope, confirmed E-hydrate's benefits, "Being a professional race car driver, we see temperatures inside the car of over 130 degrees. Hydration is a key element in being able to perform at a high level for an extended period of time. E-hydrate has a unique and great tasting way to deliver healthy hydration. We are extremely pleased to have them on board."
E-hydrate's great-tasting, natural protein, hydration and endurance products target health and fitness-conscious, on-the-go consumers. E-hydrate's natural products are ready all the time and are available in convenient single-serve packaging, including the Protein On-the-Go patent-pending pouch which becomes its own bottle when water is added. All of E-hydrate's products are natural with great tasting real flavors born in the kitchen, not a laboratory. "Finally, natural tastes great." For more information about E-hydrate, visit E-hydrate.com, and Facebook, Twitter, Instagram, Pinterest and YouTube.
About Derrike Cope Racing:
Derrike Cope has competed in all four major series of NASCAR for 35 years. He is the owner of DCR and driver of the number 70 Chevrolet Camaro in the NASCAR Xfinity series. Cope has had two NASCAR Cup Series victories, including the Daytona 500, numerous top fives and tens, pole positions and a Busch Series win, now Xfinity series. Hailing from Spanaway Washington, Cope competed very successfully early in his career winning numerous NASCAR Winston West Races as well as Rookie of the Year award. He was inducted into the NASCAR West Coast Hall of Fame in 2013. He resides in Mooresville North Carolina with his wife Elyshia and has three step daughters. Visit Facebook, Instagram, Twitter, YouTube and Pinterest, and follow #DCRTeam70 on Instagram.
Erin Vadala, Warner Communications