Earn Unlimited Free Nights This Spring TAKE TWO TRIPS, EARN ONE NIGHT FREE: CHOICE HOTELS ANNOUNCES SPRING PROMOTION

ROCKVILLE, Md., Feb. 27, 2014 /PRNewswire/ -- Choice Privileges, the guest-loyalty program for Choice Hotels International, Inc. (NYSE: CHH), announced today that, this Spring, members of the Choice Privileges rewards program can earn a free night after completing two separate qualifying trips with arrival between February 27 and May 14, 2014 at participating Choice hotels worldwide.*

To participate in the promotion, guests must register on ChoiceHotels.com prior to their first trip and book their reservations at ChoiceHotels.com, via their mobile device or by calling 800.4CHOICE. After completing two separate qualifying trips, guests can earn enough Choice Privileges points to redeem for a free night at over 1,500 hotels at brands including Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, Ascend Hotel Collection, Econo Lodge, Rodeway Inn, Suburban Extended Stay Hotel, and MainStay Suites. Guests can earn an unlimited amount of free nights during the promotion period.

"A new picture of Choice is taking shape and we enjoy offering this Spring promotion to reward our valuable customers for their loyalty and dedication to our portfolio of hotels," commented Greg Brown vice president of Loyalty, Promotions and Relationship Marketing for Choice Hotels. "This is also a perfect opportunity for our guests to experience the sweeping refreshes we have implemented with the Comfort brands and U.S.-based Sleep Inn properties."

This promotion is available to U.S., Canada, Latin America and Europe Choice Privileges members however, registration is not required for members in Latin America and Europe.

Elite Diamond and Platinum members will receive 250 Choice Privileges bonus points with every qualifying trip if they book on ChoiceHotels.com. Trips at Econo Lodge, Rodeway Inn, Suburban Extended Stay Hotel, or MainStay Suites hotels must include a minimum of two consecutive nights.

For more information about the Choice Privileges program or this promotion visit ChoiceHotels.com.

About Choice Hotels

Choice Hotels International, Inc. franchises more than 6,300 hotels, representing more than 500,000 rooms, in the United States and more than 35 other countries and territories.  As of December 31, 2013, 422 hotels, representing more than 31,000 rooms, were under construction, awaiting conversion or approved for development in the United States.  Additionally, 81 hotels, representing approximately 7,200 rooms, were under construction, awaiting conversion or approved for development in more than 15 other countries and territories.  The company's Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands, as well as its Ascend Hotel Collection membership program, serve guests worldwide.

Choice Hotels International offers the Choice Privileges rewards program. With more than 19 million members worldwide, it is one of the fastest growing hotel loyalty programs in the travel industry.

Additional corporate information can be found on the Choice Hotels International, Inc. web site, which may be accessed at www.choicehotels.com.

Choice Hotels, Choice Hotels International, Choice Privileges, Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge, Rodeway Inn, and Ascend Hotel Collection are proprietary trademarks and service marks of Choice Hotels International Inc.
© 2014 Choice Hotels International, Inc.  All rights reserved.

*Free night is based on an 8,000 point Choice Privileges reward night level. Members must register at ChoiceHotels.com before arrival and book their trips at ChoiceHotels.com or 800.4CHOICE at qualifying rates. Members may also book through a travel agent or corporate online booking system. Choice Privileges member number must be provided upon check-in. After a second qualifying trip with arrival between 2/27/14 and 5/14/14, you will be awarded a minimum of 5,000 and maximum of 8,000 bonus points, depending on how many base points were earned from your two (2) separate qualifying trips. These bonus points will allow redemption for a free night at the 8,000 reward night level at over 1,500 hotels. A free night at most Choice Privileges locations requires more than 8,000 points. Choice Privileges Diamond and Platinum members who register and book through ChoiceHotels.com will receive an additional 250 Choice Privileges bonus points after every qualifying trip during the promotional period. For Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites or Ascend Hotel Collection hotels, a trip is defined as a stay that is any number of consecutive nights at one hotel regardless of check-ins or check-outs. For Econo Lodge, Rodeway Inn, Suburban Extended Stay Hotel, or MainStay Suites hotels, a trip is defined as a stay that is two (2) or more consecutive nights at one hotel regardless of check-ins or check-outs. To be eligible to earn the bonus, members must set their earning preference to Choice Privileges points in their online account. Any change made to earning preference will remain in effect after the promotion has ended. Allow 72 hours from check-out for points to post. You must maintain an address in the U.S. (including U.S. territories) or Canada to be eligible for this promotion. For Choice Privileges program details, eligible rates, eligible countries and point redemption rules, visit choiceprivileges.com. Hotels are independently owned and operated.

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SOURCE Choice Hotels International, Inc.



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