EarthSearch Executes $1 Million Master Distributor Agreement with Asonics Live Interlink LTD Kenya

ATLANTA, March 8, 2012 /PRNewswire/ -- East Coast Diversified Corporation (OTC.BB: ECDC - News), through its subsidiary EarthSearch Communications, Inc., announces the execution of Master Distributor agreement with Asonics Live Interlink Kenya for $350,000 in equipment and services purchased each year under the three year licensing agreement.

The agreement would allow Asonics to be our exclusive representative in Kenya. Other partners in the market will now source products and support locally from Asonics which will be able to secure its own local distributors and partners to offer a variety of logistics solution provided by EarthSearch. EarthSearch technology provides complex logistics solution through its LogiBoxx device, the GATIS platform for monitoring fixed assets and cargo in transit. Solutions provided by EarthSearch includes Oil Tanker monitoring, Workforce management, Tool tracking, Electronic locks for cargo, Warehouse management and access control solutions using EarthSearch proprietary wireless communication between GPS and RFID.

"We have been working to establish strong presence in this region for some time now. It is a vibrant and fast growing market with significant need for cargo and asset security using advanced logistics application. I am looking forward to working with Thaddeus, Joyce and Jeff and all the other executives at Asonics," said Kayode Aladesuyi, CEO of ECDC

Asonics has been testing and piloting the EarthSearch LogiBoxx device and RFID solutions over the last several months and recently committed to become a master distributor with minimum annual commitment allocated for the Kenya market. Asonics will also be able to sell on a non exclusive basis to other markets in the region.

"There is a significant need for EarthSearch technology and the solutions it provides in our country as well as in other markets in the region, the movement of cargo between countries in east Africa is now more vital than ever before. The recent launching of the Lamu port by Kenyan government which will link it with Ethiopia and Sudan in the effort to harness trade among African countries is a testament to the need for this solution," said Mr Thaddeus Mailumunguti, CEO Asonics Live Interlink.

About East Coast Diversified Corporation

East Coast Diversified Corporation (OTC.BB: ECDC.OB) is a holding corporation with a diversified group of technology companies. Its business portfolio includes businesses offering technology for logistics and asset management, media entertainment technology, transportation safety and class attendance monitoring system and social media applications.

EarthSearch offers solutions using the world's first wireless communication between GPS and RFID. EarthSearch delivers solutions relevant to the operations of businesses and governments across the globe, providing efficiency, cost saving, continuous visibility of assets and cargo in transit, with real time visibility across the entire supply chain. Solutions delivered include warehouse operation, movement of secured cargo, oil tankers, pipeline and other fixed assets management solutions. EarthSearch solutions integrate sensor technology for fuel monitoring, temperature sensor, weight sensors, door sensor and a variety of other custom applications.

StudentConnect also utilizes our proprietary wireless communication between GPS and RFID to provide transportation safety and class attendance monitoring solutions to schools, alerting parents and schools of safe departure and arrival of students riding on school buses and providing an automated class attendance monitoring system that engages parents with information about student behavior at school, including providing real time notification regarding truancy and skip class behavior. StudentConnect uses wireless technology integrated with GPS/RFID to gather and combine parental behavior, student behavior at school and academic data to create predictive analytics for school administrators that help with improving education.

Rogue Paper's award-winning social media technology. TV Tune-In, developed by Rogue Paper, is a real-time, companion viewing and mobile app development platform for media companies to help drive viewership, conversation and interactions for television shows and content. TV Tune-In's CMS allows media companies to develop branded iPhone and iPad apps for television shows and channels.  Powering such category leading applications as MTV's WatchWith and VH1's Co-Star iPhone and iPad applications, users can actively comment along with their favorite show (live or time-shifted). 

WetWinds, a new social media division scheduled to launch in summer 2012 will deliver interactive social media experience to audiences and users across the globe. Register to be part of the first one million global beta users at: www.wetwinds.us

For more information on East Coast Diversified Corporation and its group of companies please visit the company's website at www.eastcoastdiversified.com.

"SAFE HARBOR" STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995: The statements contained in this release which are not historical facts are forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ materially from those set forth in or implied by forward-looking statements. These risks and uncertainties include the Company's entry into new commercial businesses, the risk of obtaining financing, recruiting and retaining qualified personnel, and other risks described in the Company's Securities and Exchange Commission filings. The forward-looking statements in this press release speak only as of the date hereof, and the Company disclaims any obligation to provide updates, revisions or amendments to any forward-looking statement to reflect changes in the Company's expectations or future events.

Editorial Contact
Glenn Davis
East Coast Diversified Corporation
+1 770-953-4184
866-503-9316
investorrelations@eastcoastdiversified.com

SOURCE East Coast Diversified Corporation



RELATED LINKS
http://www.wetwinds.us
http://www.eastcoastdiversified.com

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