WACO, Texas, May 16, 2016 /PRNewswire/ -- Easy Gardener Products, Inc., a leading lawn and garden products company, today announced that effective immediately, it will begin doing business as The Jobe's Company and reposition itself with a newly-designed website, www.jobescompany.com. The transition occurs as Jobe's focuses on its core competencies of fertilizers and landscape products under the Jobe's brand, and also continues to offer customers a complete portfolio of organic solutions under the Jobe's Organics line.
"Products under the Jobe's brand are well known and trusted among lawn and garden enthusiasts that want to create beautiful outdoor environments for their homes," said David Jackson, CEO of The Jobe's Company. "With this effective name change and new consumer-focused website, we are redirecting our focus to fertilizers and landscape fabrics, with continued attention on expanding our Jobe's Organics offerings."
He finished, "We look forward to remaining the leading provider of a wide variety of easy-to-use lawn and garden solutions that help busy homeowners raise beautiful plants, vibrant flower beds and lush lawns."
The company will continue to offer complementary products from its WeedBlock®, LandmasterTM and Easy Gardener® brands, and the jobescompany.com provides an easy-to-navigate way for consumers to learn more about all of The Jobe's Company's solutions. In addition to product information, the site educates visitors with a "How To" section that includes edible gardening, flower gardening, indoor plants, lawns and shrubs, and trees.
About The Jobe's Company
The Jobe's Company is a leading marketer and producer of branded gardening products, offering fertilizers, landscape fabrics and sustainable organic solutions. Its Jobe's Organics is one of the most recognized brands in the organic fertilizer segment. A leader in the innovation of fertilizer spikes, soil amendments, potting soil and water-soluble fertilizer, The Jobe's Company develops and manufactures new products to meet the needs of environmentally-conscious consumers. Its Weed Block and Landmaster Fabrics division is the largest U.S. manufacturer of commercial-grade solutions and driven by product innovation. Based in Waco, Texas with plants in Waco and Paris, Ky., The Jobe's Company sells to the 100 largest lawn and garden retailers in North America. Formerly called Easy Gardener Products, The Jobe's Company is focused on easy-to-use, natural and effective gardening products that make life healthier, richer and more worthwhile. Follow The Jobe's Company on LinkedIn at www.linkedin.com/JobesCompany, Facebook at www.facebook.com/JobesCompany, www.facebook.com/JobesOrganics, visit the website at www.jobescompany.com or call at 254-753-5353.
The Jobe's Company is owned by Centre Lane. Centre Lane is a private investment firm focused on making debt and equity, control and non-control, investments in North American middle market companies. Centre Lane targets companies with revenues between $20 and $500 million that have leading market positions and sustainable competitive advantages in their respective niches. It seeks to invest $5 to $50 million per transaction. Industries targeted for investment are broad and diverse. Please visit www.centrelanepartners.com for further information.
Jobe's, Jobe's Company, Jobe's Organics, WeedBlock, and Easy Gardener are all registered trademarks of Easy Gardener Products, Inc. Landmaster is a trademark of Easy Gardener Products, Inc.
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/easy-gardener-products-inc-changes-names-to-the-jobes-company-and-debuts-redesigned-website-300269050.html
SOURCE The Jobe’s Company