Echelon Sports Armor and 1223 Lacrosse Team Up to Sell Unequal® Product Line Chicago area retailer now offers customers Unequal Technologies' sports protective gear

GLEN MILLS, Pa., Oct. 17, 2013 /PRNewswire/ -- Unequal® Technologies, the leading provider of customized, concealed sports protection, announced today that 1223 Lacrosse in Naperville, Ill., will begin carrying Unequal protective products for high school youth lacrosse and other contact sports effective immediately.

(Photo: http://photos.prnewswire.com/prnh/20130403/DA87999)

"Unequal is the best performing sports protection of its kind and we're excited to partner with 1223 Lacrosse to bring that level of protection to young athletes and their parents in the greater Chicago area," said Rob Vito, CEO of Unequal Technologies. "With Unequal products now available at 1223 Lacrosse, we're helping more young athletes 'Play It Safe' in competition."

Unequal products for the head, body and feet use a patented military-grade composite fortified with Kevlar®, Accelleron and optional ImpacShield to provide superior protection trusted by thousands of professional athletes in the NFL, MLB, NHL, Major League Lacrosse, and X Games, as well as at universities, high schools and youth leagues across the country. Typically less than a quarter of an inch thick, the Unequal composite helps disperse impact forces.

Owned and founded by Cezar Camba, 1223 Lacrosse will offer Unequal protection from Midwest distributor Echelon Sports Armor. Top products include:

MAXX – supplemental head padding engineered for lacrosse helmets. When added to a helmet, Unequal supplemental head padding reduces the Severity Index (SI) – a measure of risk or injury – by as much as 50 percent. The Unequal BAND, also designed to reduce SI, is for use in women's lacrosse, and men's and women's soccer.

Cobalt Protective Shirt – padded pockets protect the shoulders, ribs, spine, chest and forearms with Unequal pads. Pads are removable and the shirt is made of machine washable moisture wicking compression material.

Viper Girdle – five padded pockets protect the hips, thighs and tailbone.

Insoles – Unequal insoles fortified with Kevlar® and Accelleronreduce impact forces normally generated with each step.

Camba said, "As the parent of a lacrosse player, I want the best head protection available for my son. I added the Unequal MAXX to his helmet, and based on the results, worked with Echelon Sports Armor to offer Unequal products to all lacrosse parents in the area. Unequal's technology helps 1223 Lacrosse achieve our vision of becoming the area's leading lacrosse destination for training, facility rental and equipment and apparel sales."

To learn more about Unequal products available at retail in Chicago or in an area near you, visit sportsarmor.net.

About 1223 Lacrosse, LLC

1223 Lacrosse is the first and only lacrosse-focused facility in Illinois and features an 11,000 square foot facility complete with training fields, two coach's corners with white boards and video screens, a viewing area for parents and free Wi-Fi. Private and group instruction/training are offered. The facility also includes a merchandise area for players with equipment and apparel. For more information, contact the store at (630) 492-1223 or follow 1223 Lacrosse on Twitter at @1223lax and on Facebook at Facebook.com/1223lax.

About Echelon Sports Armor

Echelon Sports Armor is the Midwest distributor of Unequal Technologies and is based in Lincolnshire, Ill. To view the entire line of products featuring Unequal's technology, visit sportsarmor.net.

About Unequal Technologies

Unequal Technologies' mission is to protect people in the military, sports, work and life. Unequal Technologies is the leading provider of supplemental protection technology. Its patented fusion of a military-grade composite fortified with Kevlar®, Accelleron and an optional ImpacShield is engineered for customized, concealed protection.  Unequal is committed to help reduce blunt force trauma generated by sports and military impacts. Professionals in the NFL, NHL, MLB and X Games, as well as college and youth athletes in football, baseball, soccer, hockey, lacrosse, action sports, contact sports and other activities, wear Unequal's protective head and body gear. With more than 85 international and U.S. patents and patents pending, Unequal products have been tested by independent certified laboratories, OEM facilities and top universities. Unequal is the proud recipient of the DuPont Kevlar® Innovation Award and is one of Forbes' 100 Most Promising Companies.

Remember, head and body protection are the second line of defense. Being careful and responsible is the first priority.  Helmet and body pads do have limitations. No helmet pad can prevent or eliminate the risk of concussions or other serious head injuries while playing sports. Scientists have also not reached agreement on how the results of impact absorption tests relate to concussions. No conclusions about a reduction of risk or severity of concussive injury should be drawn from impact absorption tests. Unequal products are not bulletproof, bullet resistant, stab resistant or stab-proof.  Obey the rules and "Code of Conduct" of the particular sport, game or activity. Use common sense and practice safe sports. For more information, visit www.unequal.com.

SOURCE Unequal Technologies



RELATED LINKS
http://www.unequal.com
http://www.sportsarmor.net

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