Einstein Noah Restaurant Group Adopts MicroStrategy as its Enterprise Analytics Standard Company Leadership Will Have Detailed View of Store and Staff Performance using MicroStrategy Mobile™

TYSONS CORNER, Va., March 12, 2014 /PRNewswire/ -- MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of enterprise software platforms, today announced that Einstein Noah Restaurant Group Inc. has adopted MicroStrategy as its enterprise analytics standard.  With headquarters in Lakewood, Colorado, Einstein Noah is the nation's largest operator of bagel bakeries and a leader in the quick casual segment of the restaurant industry, owning retail brands Einstein Bros.® Bagels, Noah's New York Bagels®, and Manhattan Bagel®. 

Einstein Noah Restaurant Group said an expansion of MicroStrategy licenses will allow it to rapidly deploy and extend its mobile application that provides store-level information to its management team.  The focus will be on migrating from traditional grid reports to delivering similar information in a highly visual and interactive manner to generate rapid insight into operational performance at the store, region, and brand level. 

Additionally, Einstein Noah Restaurant Group is using MicroStrategy Mobile™ to monitor restaurant evaluation information from customer surveys providing feedback regarding customer satisfaction.  Tracking sales and cost information for each individual store will be combined with customer service ratings, providing company leadership a more detailed view of store and staff performance.  Einstein Noah Restaurant Group selected MicroStrategy for its platform's ease of use, self-service analytics, scalability, and mobile leadership.

"In our opinion, MicroStrategy is the most complete business intelligence solution available, including data warehousing technology, reporting, analytics and mobility," said Dan Cunningham, Senior Vice President of Information Technology at Einstein Noah Restaurant Group.  "In 2013, we launched a new BI project leveraging MicroStrategy that enabled our ability to migrate from Excel based reporting to a user-friendly mobile application.  Our new mobile application has been incredibly well received, and we look forward to further development and enhancements."

"Implementing a store-level mobile solution has become a top priority for thousands of our customers, including Einstein Noah Restaurant Group," said Paul Zolfaghari, President, MicroStrategy Incorporated.  "MicroStrategy's Mobile BI and Mobile Business App solution offers market-leading capabilities that equip employees with the immediate insights they need to improve operational efficiency and better serve their customers."

About Einstein Noah Restaurant Group Inc.
Einstein Noah Restaurant Group, Inc. is the largest owner/operator, franchisor and licensor of bagel specialty restaurants in the United States.  As of December 31, 2013, we had 852 restaurants in 42 states and in the District of Columbia.  During fiscal 2013, we opened our first restaurants in Montana, Vermont and Iowa.

As a leading fast-casual restaurant chain, our restaurants specialize in high quality foods for breakfast, lunch and afternoon snacks in a bakery-cafe atmosphere with a neighborhood emphasis. Collectively, our concepts span the nation with Einstein Bros. restaurants, Noah's restaurants in California and Manhattan Bagel restaurants concentrated in eight states primarily in the Northeast.  Currently, our Einstein Bros. and Noah's restaurants are predominantly company-owned or licensed and our Manhattan Bagel restaurants are predominantly franchised.

Our product offerings include fresh-baked bagels and other bakery items baked on-site, made-to-order sandwiches on a variety of bagels, breads or wraps, gourmet soups and salads, assorted pastries, premium coffees, specialty beverages and an assortment of snacks.  Our manufacturing and independent distribution network delivers high-quality ingredients that are delivered fresh to our restaurants.  We seek to create an inviting atmosphere which enables us to attract a diverse group of customers primarily in the middle to upper-middle income brackets during breakfast hours. 

About MicroStrategy Incorporated
Founded in 1989, MicroStrategy (Nasdaq: MSTR) is a leading worldwide provider of enterprise software platforms.  The Company's mission is to provide the most flexible, powerful, scalable and user-friendly platforms for analytics, mobile, identity and loyalty, offered either on premises or in the cloud.

The MicroStrategy Analytics Platform™ enables leading organizations to analyze vast amounts of data and distribute actionable business insight throughout the enterprise.  Our analytics platform delivers reports and dashboards, and enables users to conduct ad hoc analysis and share their insights anywhere, anytime.  MicroStrategy Mobile™ lets organizations rapidly build information-rich applications that combine multimedia, transactions, analytics, and custom workflows.  The MicroStrategy Identity Platform™ (branded as MicroStrategy Usher™) provides organizations the ability to develop a secure mobile app for identity and credentials. The MicroStrategy Loyalty Platform™ (branded as MicroStrategy Alert) is a next-generation, mobile customer loyalty and engagement solution.  To learn more about MicroStrategy, visit www.microstrategy.com and follow us on Facebook (http://www.facebook.com/microstrategy) and Twitter (http://www.twitter.com/microstrategy).

MicroStrategy, MicroStrategy Analytics Platform, MicroStrategy Mobile, MicroStrategy Identity Platform, MicroStrategy Loyalty Platform, and MicroStrategy Usher are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries.  Other product and company names mentioned herein may be the trademarks of their respective owners.

MSTR-G

Contact:
Warren Getler
MicroStrategy Incorporated
703-744-6258
wgetler@microstrategy.com 

SOURCE MicroStrategy Incorporated



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