Ektron Unveils Initial Round of Featured Speakers and Conference Sessions for Synergy 2014
The Intersection of Website and Marketing Innovation Takes Center Stage at 7th Annual Customer Gathering
NASHUA, N.H., Jan. 28, 2014 /PRNewswire/ -- Ektron today announced the first round of sessions and featured speakers for Synergy 2014, the annual gathering of technology, business and marketing innovators from Ektron's industry partners and its more than 3,800 customers worldwide. This year's event will take place May 4-6th at the Westin Waterfront Hotel in Boston, MA. Event registration is now open at: https://synergy.ektron.com/.
Joe Pulizzi, content marketing evangelist and founder of the Content Marketing Institute, will open the second day of the conference with a keynote presentation titled, "The Power of Epic Content." In addition, marketing technology entrepreneur Scott Brinker (@chiefmartec) will deliver the afternoon keynote on "Thriving at the Intersection of Marketing and Technology."
"This year's Synergy conference is shaping up to be our most engaging and thought-provoking yet," said Bill Rogers, Ektron CEO and Founder. "We're bringing together some of the leading minds from the Ektron community and beyond to share insights and spark discussions that will advance the way marketers and technologists collaborate to transform their organizations and maximize results."
Aligned across three unique program tracks that explore development, marketing and technology innovation, Synergy 2014 will feature in-depth presentations by experts and industry luminaries on how Ektron is powering communication, branding, content marketing, customer engagement and inbound marketing initiatives for leading companies around the globe. Key topic areas include web content management, digital marketing, social media and mobile web technologies.
In addition to the keynotes and core sessions, Synergy 2014 will feature breakout presentations by Ektron customers who are pushing the boundaries of how web technology can be applied to foster innovation and business success. Confirmed Ektron customer presenters include:
- Krista MacDonald, Manager, Business Services Portfolio, Jazz Aviation LP
- Julie Lefebvre, Director, Interactive Marketing, and Dale Wick, Senior Manager of Interactive Marketing, Wolters Kluwer Financial Services
- Kurt Wiersma, Senior Manager, Web Development, the American Academy of Neurology
- Dustin Sier, Web Content Developer, Shippensburg University; and
- Chris Kearney, Chief Information Officer/Senior Vice President, TruWest Credit Union
Synergy 2014 will also showcase the return of Synergy "one-on-one" sessions, which provide clients personal access to Ektron executives as well as engineering, developer and implementation experts. New at this year's event will be a live broadcast of the popular "Ektron Office Hours" video stream, hosted by Ektron developer evangelist James Stout ("eGandalf") and a panel of experts drawn from the Ektron partner and customer communities.
Ektron Web Content Management software powers corporate websites, intranets, and social communities for thousands of customers across the world. Ektron Digital Experience Management solutions let marketers connect, engage, acquire and retain customers across the Web and in the Cloud. Ektron is headquartered in the greater Boston area with offices in Australia, Singapore, and the United Kingdom.
Ektron customers are leaders in financial services, hospitality, education, healthcare, media and entertainment, technology, non-profit, public sector and manufacturing and include brands such as Fairmont Raffles Hotels International, Las Vegas Sands, Microsoft and NASDAQ. For more information: www.ektron.com.
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