Emerging Food and Drinks Markets in Asia-Pacific: Fast Growth and Maturing Countries and Product Markets
NEW YORK, July 7 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:
Across Asia, population and economic growth is driving considerable change as many country markets mature, an emergent middle class continues to grow and rapid urbanization has taken place.
The report provides a scorecard that measures the most promising markets. Some of the top-rated countries are then explored in more depth, providing insight into the opportunities and risks in their food and drinks markets. 'Emerging Food and Drinks Markets in Asia Pacific' is a new management report published by Business Insights that assesses Asia Pacific across 7 food and drinks metrics, including market size, market growth, per capita spend, population, market intensity, commercial infrastructure and social structures. Each market is rated for each individual metric and an overall score produced to allow a final ranking. Key countries are examined in depth to assess the risks and opportunities in their food and drinks markets.
This analysis has enabled Business Insights to analyse market attractiveness and maturity of 7 countries, in order to identity future growth opportunities and risks for food and drinks manufacturers.
Key Features
- Gathers and analyzes the most recent data relating to 14 emerging food and drinks markets across 7 different metrics.
- Uses market value data to analyse market size, growth and per capita spend on food and drinks in each country.
- Analyses emerging markets in an overall scorecard, arriving at a list of the most attractive emerging food and drinks markets. Uses population, GNI, GDP and other indicators to come to the overall ranking in the scorecard.
- Explores the top five ranked countries in depth, including regional and country-specific market drivers and key trends within the country's food and drinks market.
- Examines the market value and growth of the dairy, soft drinks, savory snacks and bakery and cereals markets in each of the top five ranked countries in order to pinpoint key opportunities for manufacturers in each category.
- Identifies key trends in each market, indicating levels of innovation and NPD opportunities for food and drinks manufacturers that are in or want to enter that country.
Key findings
Asia-Pacific is experiencing wide scale demographic changes and unprecedented levels of urbanization. The region largely suffers from low per capita expenditure with many countries suffering wide scale poverty.
Regulatory rules tightened during the recession protect domestic producers and limit potential of new players who do not secure affiliations with local companies.
Much of Asia-Pacific is characterized by a relatively young age profiles (Japan is the main exception). Younger consumers bring many demands but are receptive to new products and marketing, and will challenge traditions more readily.
Penetration of new technologies is picking up in Asia-Pacific but remains behind the western world.
Future market growth is expected to marginally trail that of current levels although by category it is a more positive picture.
Per capita expenditure growth is mixed throughout the region with pockets of strong growth expected (India, China, and Vietnam) but also areas of slower growth (Japan, New Zealand and Australia).
Key questions answered by this report
- What are the most attractive emerging food and drinks markets in Asia Pacific?
- What are the key market drivers in the most attractive emerging and mature food and drinks markets in Asia Pacific?
- Which food and drinks categories are most attractive in Asia Pacific?
- Which trends are most apparent in the most attractive emerging food and drinks markets in Asia Pacific?
- Which of the 14 countries present the most opportunity / risk for food and drinks manufacturers?
- How are leading players in the Asia Pacific, driving growth and innovation in their particular categories?
- What 7 metrics have been used in our analysis?
- Which countries in Asia Pacific are the most attractive but present the most risk?
- Which countries in Asia Pacific are least attractive, but present little risk?
Companies mentioned
Danone
Nestle
PepsiCo
Coca-Cola
Panco
Bimbo
Unimilk
Wimm-Bill-Dann
Bridgetown Foods
Gujarat Co-operative Milk Marketing Federation Ltd
Table of Contents
Emerging Food and Drinks Markets in Asia-Pacific
Executive summary 10
Macro overview 10
Country attractiveness 11
Category analysis 12
Chapter 1 Introduction 14
The aim of this report 14
Structure of the report 14
Countries covered 15
Overall picture/overview 15
Country attractiveness - definitions and methodology 15
Clarification of specific metrics 16
Methodology for the scoring system 17
Category review/overview 18
Chapter 2 Macro overview 20
Summary 20
Introduction 20
Market drivers 21
Introduction 21
Asia-Pacific – Retail landscape 24
Economic landscape 27
Sociodemographic landscape 29
Large populations and wealth inequality 29
Youthful markets 30
Technological landscape 33
Food and drinks market growth 37
Growth by category 38
Per capita expenditure on food and drinks 39
Country overview 40
Australia 40
China 40
Hong Kong 41
India 42
Indonesia 42
Japan 43
Malaysia 44
Singapore 45
Korea 45
Thailand 46
Common trends influencing the market 47
Health & wellness 47
Urbanization 48
Sustainability and the environment 49
Changing gender roles, age structures and behaviors 50
Chapter 3 Country attractiveness 52
Summary 52
Introduction 52
Final country overview 53
High attractiveness countries 55
Market intensity and size 55
Market growth and infrastructure 56
Population, per capita spend and social structures 57
Country analysis 58
Growth of the food and drinks market versus per capita spend on
food and drinks 59
Growth of the key food and drinks market versus market intensity 60
Market growth versus commercial infrastructure 61
Country analysis – risk model 62
Chapter 4 Category analysis 66
Summary 66
Introduction 67
Alcoholic drinks 67
Market size and growth 67
Per capita expenditure 70
Category size and growth 72
Retail distribution 73
Major players 74
Major brands 76
Soft drinks 77
Market size and growth 77
Per capita expenditure 79
Category growth and size 81
Market distribution 82
Major players 83
Major brands 84
Bakery & cereals 85
Market size and growth 85
Per capita expenditure 86
Category growth and size 89
Market distribution 90
Dairy 92
Market size and growth 92
Per capita expenditure 93
Category growth and size 96
Market distribution 98
Major players 99
Confectionery 101
Market size and growth 101
Per capita expenditure 103
Category growth and size 105
Market distribution 107
Major players 108
Major brands 109
Savory snacks 109
Market size and growth 109
Per capita expenditure 111
Category growth and size 113
Market distribution 114
Major players 115
Chapter 5 Conclusions 118
Introduction 118
Country attractiveness 118
Market attractiveness 118
Risk versus reward 119
Category specific analysis 120
Alcoholic drinks 120
Soft drinks 121
Bakery and cereals 121
Dairy 121
Confectionery 122
Savory snacks 122
Index 123
List of Figures
Figure 3.1: Gini coefficient by country (%), 2008 22
Figure 3.2: Share of retail channels in Asia-Pacific by country (%), 2008 25
Figure 2.3: Overall share of retail channels in Asia-Pacific (%), 2008 26
Figure 2.4: GDP ($bn), 2008 and GDP growth in Asia-Pacific (%), 2003-8 27
Figure 2.5: GDP per household ($bn), 2007 vs GDP per household growth in Asia-Pacific (%),
2003-7 28
Figure 3.6: Population in Asia-Pacific countries (m), 2008 30
Figure 3.7: Mean age in Asia-Pacific by country, 2008 32
Figure 3.8: Population growth in Asia-Pacific (%), 2003-8 33
Figure 3.9: Internet users as % of total population, 2008 34
Figure 3.10: Number of TV sets per 100 people in Asia-Pacific versus GDP, by country, 2003-2008
35
Figure 3.11: Mobile phone ownership per 100 people in Asia-Pacific by country, 2008 36
Figure 3.12: Historic and forecast country market growth (%), 2003-13 37
Figure 3.13: Historic and forecast product market growth (%), 2003-13 38
Figure 3.14: Per capita expenditure ($), 2008 versus per capita expenditure growth (%), 2003-08 39
Figure 3.15: Food and drinks market size (score), 2008 versus per capita expenditure on food and
drinks (score), 2008 58
Figure 3.16: Food and drinks market growth (score), 2003-2008, versus per capita expenditure on
food and drinks (score), 2008 59
Figure 3.17 : Food and drinks market growth (score), 2003-2008, versus market intensity (score),
2008 60
Figure 3.18: Market growth versus commercial infrastructure (%), 2008 61
Figure 3.19: Overall market risk versus reward, 2008 62
Figure 4.20: Alcoholic drinks market value by country ($m), 2008 68
Figure 4.21: Alcoholic drinks market value ($m), 2008, versus CAGR (%), 2003-2008 69
Figure 4.22: Alcoholic drinks market value ($m) versus per capita expenditure ($), 2008 70
Figure 4.23: Alcoholic drinks per capita expenditure ($), 2008 versus market value CAGR (%),
2008-2013 71
Figure 4.24: Share of alcoholic drinks market value by category (%), 2005 and 2009 72
Figure 4.25: Alcoholic drinks category value ($m), 2008 versus category value CAGR (%), 2008-
2013 73
Figure 4.26: % share of alcoholic drinks distribution, by retail outlet, 2008 74
Figure 4.27: Soft drinks market value by country ($m), 2008 77
Figure 4.28: Soft drinks market value ($m), 2008 versus CAGR (%), 2008-2013 78
Figure 4.29: Soft drinks market value ($m) versus per capita expenditure ($), 2008 79
Figure 4.30: Soft drinks per capita expenditure ($), 2008 versus market value CAGR (%), 2008-
2013 80
Figure 4.31: Share of soft drinks market value by category (%), 2005 and 2009 81
Figure 4.32: Soft drinks category value ($m), 2008 versus category value CAGR (%), 2008-2013 82
Figure 4.33: Share of soft drinks distribution by retail outlet (%), 2008 83
Figure 4.34: Bakery & cereals market value by country, ($m), 2008 85
Figure 4.35: Bakery & cereals market value ($m), 2008 versus CAGR (%), 2003-2008 86
Figure 4.36: Bakery & cereals market value ($m) versus per capita expenditure ($), 2008 87
Figure 4.37: Bakery & cereals per capita expenditure ($), 2008 versus market value CAGR (%),
2008-2013 88
Figure 4.38: Share of bakery & cereals market value by category (%), 2005 and 2009 89
Figure 4.39: Bakery and Cereals category value ($m), 2008 versus category value CAGR (%),
2008-2013 90
Figure 4.40: Share of bakery and cereals market by retail outlet (%), 2008 91
Figure 4.41: Dairy market value by country ($m), 2008 92
Figure 4.42: Dairy market value ($m), 2008 versus CAGR (%), 2008-2013 93
Figure 4.43: Dairy food market value ($m) versus per capita expenditure ($), 2008 94
Figure 4.44: Dairy foods per capita expenditure ($), 2008 versus market value CAGR (%), 2008-
2013 95
Figure 4.45: Share of dairy foods market value by category (%), 2005 and 2009 96
Figure 4.46: Dairy foods category value ($m), 2008 versus category value CAGR (%), 2008-2013
97
Figure 4.47: % share of dairy market, by retail outlet, 2008 98
Figure 4.48: Confectionery market value by country ($m), 2008 101
Figure 4.49: Confectionery market value ($m), 2008 versus CAGR (%), 2008-2013 102
Figure 4.50: Confectionery market value ($m) versus per capita expenditure ($m), 2008 103
Figure 4.51: Confectionery per capita expenditure ($), 2008 versus market value CAGR (%), 2008-
2013 104
Figure 4.52: Share of confectionery market value by category (%), 2005 and 2009 105
Figure 4.53: Confectionery category value ($m), 2008 versus category value CAGR (%), 2008-
2013 106
Figure 4.54: Share of the confectionery market by retail outlet (%), 2008 107
Figure 4.55: Savory snacks market value, ($m), by country 109
Figure 4.56: Savory snacks market value ($m), 2008 versus CAGR (%), 2008-2013 110
Figure 4.57: Savory snacks market value, ($m) versus per capita expenditure ($), 2008 111
Figure 4.58: Savory snacks per capita expenditure ($), 2008 versus market value CAGR (%), 2008-
2013 112
Figure 4.59: Share of savory snacks market value by category (%), 2005 and 2009 113
Figure 4.60: Savory snacks category value ($m), 2008 versus category value CAGR (%), 2008-
2013 114
Figure 4.61: Share of savory snacks market, by retail outlet (%), 2008 115
List of Tables
Table 1.1: Table metrics and their weightings 16
Table 3.2: Final country rankings 54
Table 4.3: Muslim population in Asia-Pacific region (m), 2009 67
Table 4.4: Share of alcoholic drinks market by company (%), 2008 75
Table 4.5: Share of alcoholic drinks market by brand (%), 2008 76
Table 4.6: Share of soft drinks market by company (%), 2008 84
Table 4.7: % share of soft drinks market, by brand, 2008 84
Table 4.8: Share of bakery and cereals market by company (%), 2008 91
Table 4.9: % share of dairy market, by company, 2008 100
Table 4.10: % share of confectionery market, by company, 2008 108
Table 4.11: % share of savory snacks market, by company, 2008 116
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Food Industry: Emerging Food and Drinks Markets in Asia-Pacific: Fast growth and maturing countries and product markets
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