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Emeritus Senior Living Launches YouCARE Contest to Support Senior Caregivers

Share a senior caregiving tip and be eligible to win a $250 gift card

SEATTLE, Feb. 19, 2013 /PRNewswire/ -- In its ongoing mission to help improve the lives of seniors and the people who care for them, Emeritus Senior Living is announcing YouCARE – a contest for people to share their advice, tips and stories about caring for a senior loved one.

"We understand everybody's story with caring for a loved one is different," said Jayne Sallerson , Executive Vice President. "Some people are born caregivers and love what they do; others find it more of a challenge. What we do know is that both caregivers and their loved ones benefit when we share our stories with each other. That was the inspiration for this contest."

To enter, simply send a photo of yourself and the senior you care for along with a caregiving tip – a sentence, a paragraph or an entire article – along with your name, email address, phone number and mailing address to contest@emeritus.com. Emeritus will publish all appropriate submissions on their Senior Care Blog at www.theseniorcareblog.com, which provides articles on caregiving, health and fitness, assisted living, and other senior topics. From those submissions, Emeritus will hold a drawing every six weeks throughout the year and select a winner who will receive a $250 Visa^® gift card.

For a full list of contest rules and more information, visit www.emeritus.com/contest.

About Emeritus Senior Living
Emeritus Senior Living is the nation's largest memory care and assisted living provider, with the ability to serve nearly 50,000 residents. More than 30,000 employees support more than 470 communities throughout 44 states coast to coast. Emeritus offers the spectrum of senior residential choices, care options and life enrichment programs that fulfill individual needs and promote purposeful living throughout the aging process. Its experts provide insights on senior living, care, wellness, brain health, caregiving and family topics at www.Emeritus.com, which also offers details on the organization's services. Emeritus is based in Seattle, Wash.; its common stock is traded on the New York Stock Exchange under the symbol ESC.

For more information
MaryBeth Dagg
(206) 204-6027

SOURCE Emeritus Senior Living