"When video fails to load or takes too long to buffer, users are more likely to abandon video services, leading to deteriorating opportunities for audience growth and monetization," said Chris Walters, Encompass CEO. "Viewers expect high-quality content where and when they want it, along with an optimal viewing experience. Partners such as Fastly allow us to continually improve our live and on-demand video experience for end users across web and mobile devices, ultimately adding value to our clients."
"Delivering secure, high-quality video content to today's viewers requires immense scale and deep understanding of the end-to-end video ecosystem. Fastly's ability to minimize time to first frame (TTFF) and the number of playback interruptions results in improved viewing experiences across every screen while reducing the total cost of delivery," said Sean Leach, Fastly SVP of Product. "Partnering with Encompass leverages Fastly's technology and global network to provide seamless video delivery to customers around the world."
Broadcast and cable companies are in a new age of video viewing where content must be available anytime and anywhere. For these companies, technology infrastructure and operations are not differentiators that drive revenue – most consumers expect a high-quality viewing experience across platforms. Yet, remaining competitive requires keeping up with content distribution methods that are increasingly complex. This partnership alleviates those hurdles, allowing content owners, networks and service providers to put resources into differentiated and monetizable content.
Fastly's content delivery network gives businesses complete control over how they serve content, unprecedented access to real-time performance analytics, and the ability to cache frequently changing content at the edge. Our secure, global network allows enterprises to increase revenue and improve customer experiences across their websites and mobile applications while maintaining fast, consistent, and reliable performance. Fastly is funded by Amplify Partners, August Capital, Battery Ventures, Iconiq Capital, IDG Ventures, and O'Reilly AlphaTech Ventures. With offices in San Francisco, New York, London, Tokyo and Denver, Fastly powers popular online destinations including Twitter, the Guardian, GOV.UK, Imgur, Fast Company, GitHub, Ticketmaster, Pinterest and Shazam. Learn more at Fastly.com and follow us at @fastly.
About Encompass Digital Media
Encompass, a global technology services company focused on supporting TV networks, broadcasters, digital leaders with the delivery of linear/nonlinear video content across television and digital platforms. Services include: global transmission and connectivity, channel playout, OTT/TVE streaming and VOD, live events and disaster recovery. For more information, visit www.encompass.tv, and follow us on social media – LinkedIn and Twitter.
Encompass Digital Media
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SOURCE Encompass Digital Media