NEW YORK, Nov. 5, 2013 /PRNewswire/ -- The Environmental Industry Associations (EIA), the trade association that represents the private sector solid waste and recycling services industry, and Penton's Waste360, the leading media and event company in the waste industry, announced an agreement in principle to form an enhanced 5-year alliance. The new strategic partnership extends the organization's prior relationship around Penton's WasteExpo to a broad array of products and services for the waste and recycling industry including organics recycling and conversion technologies.
Under terms of the new agreement, EIA and Waste360 will work together to offer the waste and recycling industry a superior tradeshow and education programs and work collaboratively to provide the industry new and expanded marketing and education offerings, while growing membership and member benefits. EIA will receive a portion of the proceeds both from exhibitors at WasteExpo who are EIA members and from other marketing through Waste360. EIA and Penton also will work together to launch new products and provide services that benefit EIA's members and Penton's customers.
For 46 years, WasteExpo has been North America's largest and most innovative exposition and conference for the waste and recycling industry, and Waste360 is the leading source of news for waste and recycling industry professionals from private refuse firms, recycling firms and governmental entities.
WasteExpo 2014 will be held in Atlanta from April 28-May 1 (see www.wasteexpo.com). Penton's Waste Industry Group harnesses the power of its many media properties to serve the waste and recycling industry. The industry widely consumes this content in the form of print, live events, online learning and digital opportunities and more and includes not only Waste360 magazine and WasteExpo but also The Global Waste Management Symposium, The Healthcare Waste Conference, the Waste360 OnDemand Library, The Waste Training Institute, the Circular File and five other topical and timely e-newsletters.
EIA's President and CEO Sharon H. Kneiss said, "As the waste and recycling industry and the media world are evolving, so is the relationship between EIA and Penton. As our industry increasingly relies on new technologies and innovation, this partnership will help maintain EIA, WasteExpo and Waste360 as vital, relevant sources of information for industry leaders. Our relationship with Penton creates important synergies benefiting EIA's members, WasteExpo exhibitors and attendees and the entire waste and recycling industry."
"We are very pleased to significantly expand our relationship with EIA," said Warren N. Bimblick, Penton's senior vice president, strategy and business development. "The new relationship reinforces our commitment to this industry and extends many new benefits to our subscribers and attendees, including enhanced education and access to new types of content, plus gives marketers added reason to use our marketing services while providing added incentives of membership with EIA." Penton's Waste360 franchise includes such brands as WasteExpo, Waste360.com and Waste360 Magazine. Waste360 has more than 35,000 subscribers.
The Environmental Industry Associations (EIA) is the trade association that represents the private sector solid waste and recycling services industry through its two sub-associations, the National Solid Wastes Management Association (NSWMA) and the Waste Equipment Technology Association (WASTEC). NSWMA and WASTEC members conduct business in all 50 states and include companies that collect and manage garbage, recycling and medical waste, equipment manufacturers and distributors, and a variety of other service providers. For more information about how innovation in the environmental services industry is helping to solve today's environmental challenges, visit www.beginwiththebin.com.
For millions of business owners and decision-makers, Penton makes the difference every day. We engage our professional users by providing actionable ideas and insights, data and workflow tools, community and networking, both in person and virtually, all with deep relevance to their specific industries. We then activate this engagement by connecting users with tens of thousands of targeted providers of products and services to help drive business growth. Learn more about our company at www.penton.com.
Penton is a privately held company owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP.
Director of Communications & Public Affairs
Environmental Industry Associations
Marketing Director, Waste Group
Phone: (212) 204-4351