LAGUNA BEACH, Calif., March 16, 2017 /PRNewswire/ -- EPath Digital, a leading provider of digital marketing customer acquisition strategies that power transactional sales organizations, announces the launch of its new corporate identity, BuyologyIQ. This repositioning of the brand better conveys its unique agency representation of transactional brands that like to sell.
BuyologyIQ. Where equal measures of human behavior science, social behavior, human-centered design, and the art of relentlessly interpreting analytics are applied daily (sometimes hourly) in very unconventional ways. BuyologyIQ packages this into simple campaign messaging, strategies, and deliveries that always are "on-brand" and will rival its client's AOR for increased awareness, affinity and results.
William R. Baskin, CEO of BuyologyIQ commented: "I am excited to take this opportunity to announce that EPath Digital has now rebranded as BuyologyIQ. We're thrilled to roll out our new name and new look, and feel it celebrates our mind-set, our vision and the companies we serve in creating new opportunities for their sales organizations. This rebranding forms a vital part of our growth strategy – we are an established fast growing business that has migrated from lead generation using our internal brands, to driving traffic to the nation's leading transactional brands in numerous industries. We are ambitious to keep on our rapid growth trajectory by expanding our portfolio of digital marketing clients we serve, and further establishing our presence in the direct response marketplace." For inquiries, please contact Jeremy Buttke @jeremy@buyologyIQ.com or visit us at www.buyologyiq.com
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SOURCE EPath Digital