Equifax Executives to Speak at CBA LIVE 2012 - Industry experts lead sessions on consumer credit, and moderate Credit and Lending Forum -

ATLANTA, March 16, 2012 /PRNewswire/ -- Equifax today announced it will be presenting two informative sessions at the Consumer Bankers Association's (CBA) upcoming CBA LIVE 2012 in Austin, Texas, March, 19-21, 2012. CBA, the voice of the retail banking industry, is the leading provider of education, research and federal representation on retail banking issues.

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On Monday, March 19 at 9 a.m., Jason Flemish, product manager of Alternative Data, Equifax, and Hugh Lloyd-Thomas, group vice president of Consumer and Small Business Credit, IXI Services, a division of Equifax, will lead a pre-conference session, "Beyond the Traditional Credit File: Using Differentiated Data to Gain a 360 Degree View of Consumers." During this session, attendees will gain insights about the economic profiles – including wealth, income, spending and credit usage – of consumers that are getting credit in today's environment. In addition, speakers will explore real-world case studies leveraging differentiated, alternative data products and positive payment histories to make more profitable acquisition decisions. 

Rissi Lovern, vice president of Commercial Information Solutions, Equifax, will moderate CBA's Small Business "Credit and Lending Forum" on Tuesday, March 20 at 11:15 a.m. Panelists include industry executives from Wells Fargo, Bank of America, IBERIABANK and American Express, who will discuss the latest trends in small business lending included in Equifax's Lending Trends Benchmark report, a part of its Small Business Market Navigator product suite.

Equifax is a premier corporate sponsor of the three-day event. Through this sponsorship, Equifax will work with CBA's membership of senior banking leaders on meeting tomorrow's challenges with unique technology and data to make better lending decisions. CBA members will also benefit by having greater access to Equifax business credit intelligence, IT authentication/identification, wealth management data and small business solutions.

"The Consumer Bankers Association is pleased to announce Equifax as one of our elite, premier sponsors again this year. Our members are the top executives in retail banking and we look forward to a continued partnership with Equifax, a global leader in the credit marketplace," said Richard Hunt, president of CBA.

About the Consumer Bankers Association
The Consumer Bankers Association is the recognized voice on retail banking issues in the nation's capital. Founded in 1919, CBA provides leadership, education, research and federal representation on retail banking issues. For more information, please contact Marybeth Leongini, 703.276.3887 or mleongini@cbanet.org or visit www.cbanet.org.

About Equifax Inc.
Equifax is a global leader in consumer and commercial information solutions, providing businesses of all sizes and consumers with information they can trust. We organize and assimilate data on more than 500 million consumers and 81 million businesses worldwide, and use advanced analytics and proprietary technology to create and deliver customized insights that enrich both the performance of businesses and the lives of consumers.

Headquartered in Atlanta, Equifax operates in four continents and 15 countries, is a member of Standard & Poor's (S&P) 500® Index. Its common stock is traded on the New York Stock Exchange under the symbol EFX. For more information, please visit www.equifax.com.

SOURCE Equifax Inc.



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