Europe Flexible Packaging Market - By Packaging Materials, Food Products, End User Industry, Countries And Vendors - Forecasts, Trends And Shares (2014- 2019)
In the year 2012 the retail and the wholesale services represented 11% of EU's GDP. There are more than 6 million companies active in this sector.
NEW YORK, Oct. 15, 2014 /PRNewswire/ -- There have been changes in the flexible packaging market in Europe in the last few years. This has been the case because more retail companies have opened many more product lines. Due to larger vertical integration, the retailers have enjoyed more efficient distribution and logistics. This enables the flexible packaging market to grow at a steady pace to help the retail industry in the region.
The demand in EU region for products varies from countries to countries. In countries like Portugal, Spain, Greece and Italy which are still battling the economic downturn have lesser demand for products. The unemployment rate was more than 15% in 2014 and more than 25% in Spain which reduces the spending capacity of the people in the region. But in countries like Russia, Poland and Turkey the demand is increasing. Turkey is one of the countries in EU which is rapidly growing with the increase in GDP of 1.7% in the first quarter of 2014. In turkey the number of shopping centres, supermarkets and hypermarkets opening up are increasing. For this huge retail market the flexible packaging market is equally growing with it.
Manufacturers across the globe mainly face two challenges. One is to maintain environmental regulations and the other is to reduce costs to minimum. To meet both the challenges as well as keep customers happy, they need to deliver products in robust and attractive packaging, which serves their cause of selling the product.
The key determining factors of packaging are varying consumer trends, light weight of the products, different sizes, shelf life and ease of recycling. Flexible packaging helps in addressing these concerns and that is why it is being widely adopted for several products across different industries. Increasing demand for packaged foods is also one of the major growth drivers of this industry. The companies are also looking to serve bottom of the pyramid to expand their operations. For this, they require smallest of packaging solutions to meet the customer needs.
The major challenges in this region are the consequences of the financial crisis on the consumer's purchasing power, rising prices of the commodities and the ageing problem of European population. Although the financial crisis hit the European Union pretty badly but with the help of the ECB and other financial institutions the economy is looking to come out of the economic slump.
Some of the key vendors mentioned in the report are Amcor, Mondi Group, SIT Group, Wipak Group and Automated Packaging Systems. Some other companies which are serving the market in their own innovative way, mentioned in the report are Rollprint Packaging Products, Paharpur 3P and PERUPLAST S.A.
Reasons to buy this report
1) Report gives complete market insights, the driving forces of the market, the challenges market faces, about different flexible packaging technologies and their applications
2) It gives market trends of type of flexible packaging technology and by applications
3) A complete market breakdown has been done by different countries along with the country level segmentation to give a detailed picture of the market in that particular region
4) The report also gives information of major vendors of flexible packaging products, their existing share in the market, strategies they adopt along with the major products, financials, recent developments and profile of these vendors.
Who is this report useful to?
1) Vendors who are into manufacturing of these products as they can get an overview of what competitors are doing and also which markets they can look forward to expand their operations
2) Processed food suppliers in need of better understanding of different technologies and products
3) Investors who are willing to invest in this market
4) Consultants who can have readymade analysis to guide their clients
5) Anyone who wants to know more about this market
Read the full report: http://www.reportlinker.com/p02404892-summary/view-report.html
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