SOMERVILLE, Mass., Jan. 21, 2016 /PRNewswire/ -- Evergage, the real-time personalization platform company, announced today that TMC, a global, integrated media company, has named Evergage Recommend a 2016 CUSTOMER Product of the Year winner.
The 2016 CUSTOMER Product of the Year Awards recognize companies that are advancing the CRM industry one solution at a time. Each year, the program highlights products that enable organizations to meet and exceed the expectations of their customers.
"For buyers today, having a fluid, easy and – perhaps most importantly – relevant shopping experience across digital channels is key to a positive brand experience," said Andy Zimmerman, CMO of Evergage. "When sites present everyone with the same experience via 'cookie-cutter' approaches, interest trails and conversion rates suffer. We designed Evergage Recommend so marketers can have – and act on – an in-the-moment understanding of each customer's interests and intent. We're extremely honored and gratified that TMC has named us a Product of the Year."
Launched last year, Evergage Recommend empowers marketers to deliver personalized product and content recommendations in real time, across their Web and mobile properties. Looking beyond clicks, Evergage tracks engagement for each individual at the 1:1 level – providing a more accurate understanding of true interest and intent. Honored for helping companies build customer loyalty and grow business, the solution incorporates deep predictive analytics and machine-learning algorithms, and was built for use by digital marketers – no IT intervention necessary.
"On behalf of both TMC and CUSTOMER magazine, it is my pleasure to honor Evergage with a 2016 Product of the Year Award," said Rich Tehrani, CEO, TMC. "Its Evergage Recommend solution has proven deserving of this elite status, and I look forward to continued innovation from Evergage in 2016 and beyond."
The 18th Annual Product of the Year Award winners will be published in the January/February issue of CUSTOMER magazine. For more information about Evergage Recommend, please see www.evergage.com/products/recommend.
Evergage's cloud-based platform delivers real-time personalization to more than 500 million Web visitors, improving demand generation, revenue growth and customer success for over 120 organizations, including Gardener's Supply Company, Intuit, Publishers Clearing House, Rue La La, Tivo and Zumiez. Evergage empowers marketers to increase engagement and conversions of visitors and users through real-time, 1:1 personalization based on deep behavioral analytics and customer data. Evergage is a 2015 Best in Biz Awards, Golden Bridge Awards and The Stevie American Business Awards winner, an MITX What's Next Award winner and a two-time BostInno "50 on Fire" finalist. For more information, visit http://evergage.com or contact the company at firstname.lastname@example.org or 1-888-310-0589.
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