WAUKEE, Iowa, Sept. 4, 2013 /PRNewswire/ -- MiniJoops is pleased to announce the official launch of its online retail store, boasting modern and cutting edge children's apparel as seen via global trends in the international fashion market. This new retailer offers customers the opportunity to buy upcoming designer brands all in one place. Featured designers include Beau Loves, Little Boogaweezin, Mini Rodini, Petitbo, Prefresh, RAYGUN, Thief&Bandit, Tiny Whales, Tutu Du Monde, and Wovenplay.
Co-Founder and fashion-loving full-time mother Malisa MacNab explains, "I was constantly falling in love with unique children's apparel pieces via numerous online avenues. None of these designs were locally accessible and I was continuously recommending these finds to my international friends. I wanted to create a destination for unique fashion brands to streamline the online shopping experience." And so the idea behind MiniJoops, which means "Small Kisses" in Laotian, was born.
MacNab prides her company on the foundation that its carried brands target a niche market: parents who are uninterested in the common fashions and styles found in their neighbourhood clothing stores, and are looking for something varied, and unique. MiniJoops featured designers already have some celebrity children fans! Jessica Alba's daughter Honor Warren is in love with her red tutu by Tutu Du Monde and Kourtney Kardashian's daughter Penelope has been spotted in a Tutu Du Monde headband.
"If you're looking for the latest children's fashion trends, want to try something unique for your child that every other kid doesn't have, or maybe you'd like to start a fashion trend of your own for your little ones, then you're going to love MiniJoops new, fun children's clothing brands," states MacNab.
MiniJoops website also offers its customers a Mini Cafe section where parents are able to discuss purchases, share fashion tips, pictures and recommend upcoming new designers. MiniJoops ships worldwide. Check back often as they will be adding exciting new products! For more information, visit http://minijoops.com/
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