Fastest Growing Group on LinkedIn is Social Media Marketing -- International Trend in Social Media Fueling the Growth
As LinkedIn Surpasses 200 Million Users, Their 3rd Largest Group Breaches 500,000 Mark
SAN FRANCISCO, Jan. 24, 2013 /PRNewswire-iReach/ -- Social Media has become the fastest growing marketing medium around the world and the LinkedIn group – Social Media Marketing – has become the largest such group. Social Media Marketing just recently passed the 500,000 member mark, making it the third largest and fastest growing LinkedIn group.
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According to Michael Crosson, the Founder and Chief Moderator, "The growth of our group is a reflection of the explosive growth of all social media venues around the world. LinkedIn, Facebook, Twitter, YouTube, Google+, Instagram, Tumblr, Flickr, Yelp. The list of really popular social media services continues to expand and it continues to attract hundreds of millions of new users worldwide. Our purpose is to help marketers learn how to leverage those social media platforms in order to effectively reach their target markets."
In addition to the main Social Media Marketing group, there are also twenty specific niche-market subgroups, including Social Media & Politics, Social Media & Non-Profits, Social Media Consulting, and many others. Each group features active discussions of all social media topics, case studies, free webinars and guidebooks, and much more. The Social Media Marketing group was started in March 2008 and took several years to reach 100,000 members. "After that, growth took off like a wildfire. We have about 1,100+ people a day join us and expect the group to hit 1,000,000 members before the end of the year." Crosson added.
The group has 48 moderators, in addition to Crosson and his small team of employees. "Moderating the group carefully to keep it on topic and useful, as well as to eliminate spam, is a primary reason the group has seen such success. Other LinkedIn groups are not moderated well, or not at all, and they become a free-for-all in terms of discussion and shared information. We are very careful to keep the focus on all the variations of social media and online marketing." Said Crosson.
The Social Media Marketing group is one of several other properties run by him. He also publishes SocialMediopolis.com, which is a private community for social media marketers, as well as ClickVenture.com for people who want to learn how to make money online, and NewbiesInSocialMedia.com for people are new to social media. The additional properties add over 100,000 additional members.
About Social Media Marketing:
Social Media Marketing on LinkedIn is an international community for social media marketers. It is associated with SocialMediopolis.com, a private community. Together, the properties have well over 600,000 active members, the largest such community in the world. The group was founded in March 2008, and SocialMediopolis.com was founded in 2011. ClickVenture.com and NewbiesInSocialMedia.com were launched in January of this year. The company is privately held.
Contact:
Anne Leedom, Senior Publicist
Net Connect Publicity
[email protected]
(916.939.8246)
Media Contact: Michael Crosson, SocialMediopolis.com, 415-717-7600, [email protected]
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SOURCE Social Media Marketing
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