First Lifestyle App for Residential Real Estate Unveiled in San Diego

SAN DIEGO, Sept. 16, 2014 /PRNewswire/ -- What are your dream home "must haves?" A sleek modern kitchen? A sparkling pool where you can sip handcrafted cocktails poolside? Skipping distance to stellar schools? fypio, a new lifestyle app for residential real estate, is positioned to change the home buying experience in San Diego and help you find your dream home in just a few taps.

Envisioned by real estate entrepreneur and San Diego resident Michael Koh, fypio recognizes the tangible and emotional reasons you fall in love with your dream home to help you find the perfect place. Gone are the days that zip code, square footage and number of bedrooms and bathrooms solely dictate the home buying experience. fypio is about more than just real estate; it's about finding your perfect home and creating your best life.

"We are modernizing the current priorities in the home buying experience," says Michael Koh, fypio Founder and CEO. "We believe the person making the biggest purchase of their lifetime – the one that enjoys evening strolls through the neighborhood with their pups and likes to create farm-to-table dinners in their kitchen – should be able to utilize these lifestyle preferences to find their home online. Existing products don't recognize the homebuyer or what they want; they simply push information out. So we created fypio to make home buying a more creative and personal experience."

fypio offers first-of-its kind personalized space and lifestyle-based search options in a fun, easy to use and shareable package. fypio co-founder John Kvasnic, founder and CEO of one of Canada's largest and most awarded IT services companies, designed the user experience to enable people to individualize a new home search by setting preferences that go beyond the standard real estate listing.

"Lifestyle is really important to San Diegans," emphasizes Koh. "The beautiful beaches, diversity of locales and architectural styles available to buyers combined made 'America's Finest City' the natural first market for fypio."

Lifestyle search – what's it like to live right here?: fypio understands San Diego's diverse neighborhoods and helps you to understand what your life would be like in a new place. Use lifestyle search to explore homes with good school rankings, pet-friendly parks, low crime statistics, kid-friendly areas, walkability to shops and more. The app will help you to find your place by learning criteria that is important to you and applying it to current, regularly updated MLS listings.

Filter by room and style: Are exotic pools your thing? Chef's kitchens get your mouth watering? The proprietary fypit™ tool enables fypio to be the only app where you can search by room and style, from modern kitchens to traditional living rooms, fabulous fireplaces, breathtaking views and outdoor living spaces to name a few. And, once you start curating a photo collection that illustrates your personal style, fypio will be able to suggest homes that match your preferences.

Share and get feedback: Easily share your collections with those important to you and who matter most in the home buying process. Collections, design ideas and every swoon-worthy photo can be quickly and efficiently shared so you can get precious advice and honest opinions along the path to finding your dream home. Your feedback and comments will be all in one place: the fypio app newsfeed.

In addition to consumers, real estate agents will find fypio an exceptional marketing tool to discern client preferences, share possibilities and curate collections. fypio opens the door to client engagement in a beautiful way never made possible before.

"fypio is a game changer for real estate professionals who want to use technology and social media to set themselves apart from competitors," says Rebecca Austin of Alliance Group Real Estate Services, which has 21 agents throughout San Diego County. "fypio provides an elegant solution for efficient customer service and will help agents foster a more personal relationship with clients."

The free fypio app showcasing San Diego homes-for-sale is currently available to iOS users in the iTunes App Store. Android versions are in development. fypio plans to expand soon to Orange County, Los Angeles and Riverside in California; Dallas, Texas, and Washington D.C.

About fypio

fypio is the smart and fun way to discover, collect and share your perfect home. The free app provides a personalized experience tailored to buyers' unique needs and tastes because it understands what is truly important in your life. Proven entrepreneurs Michael Koh and John Kvasnic founded the startup company in August 2013 with $1 million in seed money. For more information, visit http://www.fyp.io, download the app on the iTunes App Store and visit us on Twitter and Facebook.

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SOURCE fypio