Fitbit App Update Lets Users Track Real-Time Run, Hike and Workout Stats

DUBAI, UAE, July 1, 2014 /PRNewswire/ --

GPS-enabled 'MobileRun' shows pace, splits, time, distance and route maps to elevate training

Fitbit, Inc. (http://www.fitbit.com/), the leader in the fast-growing Connected Health and Fitness category, today introduces MobileRun, a new feature that brings more power and convenience to Fitbit's top-downloaded, free app (http://www.fitbit.com/). MobileRun uses GPS on a smartphone to accurately track, log and compare runs, walks and hikes efficiently and easily.

The newest version of the Fitbit app with MobileRun can be downloaded now from the iTunes store (Android version coming soon) and works with all Fitbit award-winning activity and sleep trackers: Flex, One and Zip - as well as with the MobileTrack function on the iPhone 5s version of the Fitbit app.

MobileRun - Run Stats, Route Maps & Beyond 

Through GPS integration, MobileRun allows users to track and elevate training or workouts with real-time updates and key stats from individual runs, walks and hikes, including exact route, pace per mile (splits), distance and time.

MobileRun is packed with features to help users make the most of their workouts:

• Route history, spoken distance and mile markers while on a run, allowing users to monitor improvement or push themselves further in the moment
• Stats tracked integrate seamlessly with the main Fitbit dashboard, giving credit for steps taken, calories burned and active minutes during routes
• New Exercise Frequency calendar keeps users on track towards their workout goals - it automatically displays the days they have worked out by pulling in the frequency of MobileRun routes and logged exercises
• Users can now conveniently play and switch songs from their iTunes playlists without leaving the Fitbit app,keeping the focus on their workout.

Fitbit growth and leadership 

Fitbit is the market leader and pioneer in the Connected Health and Fitness category and its products are sold in 46 countries and 37,000 retail stores worldwide. According to the NPD Group, Fitbit sold 67% of the activity trackers last year in the United States; already this year market share has increased to 69%. The Fitbit app (http://www.fitbit.com/) is a leading app in the iTunes store and has over 1 million downloads on the Google Play Store.

About Fitbit 

Fitbit designs products and experiences that track everyday health and fitness, empowering and inspiring people to lead healthier, more active lives. As the leader in the fast-growing Connected Health & Fitness category, Fitbit's diverse line of award-winning products includes the Fitbit Flex wristband, Fitbit Zip and Fitbit One activity trackers, as well as the Fitbit Aria Wi-Fi Smart Scale. Fitbit products are carried in more than 25,000 North American retail stores, 37,000 stores around the globe, and sold in 46 countries. Headquartered in San Francisco, Fitbit is privately held and funded by Foundry Group, Qualcomm Ventures, SAP Ventures, Softbank Capital, SoftTech VC and True Ventures.

Fitbit, the Fitbit logo, Fitbit Flex, Fitbit One, Fitbit Zip, MobileRun and Aria are trademarks, service marks and/or registered trademarks of Fitbit, Inc. in the United States and in other countries. All other trademarks, service marks, and product names used herein are the property of their respective owners. 

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Contact: Sam Armitage, 8 Point Media, [email protected], +971-4801-9275.

SOURCE Fitbit