2014

Five Dorel Juvenile Group Booster Seats Rank Among Top-Rated Car Seats in New Report From Insurance Institute for Highway Safety

COLUMBUS, Ind., Oct. 25, 2012 /PRNewswire/ -- In its 2012 "Boosters Reach Milestones" Status Report, the Insurance Institute for Highway Safety (IIHS) has rated five Dorel Juvenile Group booster seats among the best choices for families and their booster-age children. In the US, most states require children to ride in boosters until they are 8 years old and meet state mandated weight and height requirements. 

The IIHS acknowledges our commitment to safety and high standards by recognizing five of our booster seats, encompassing all of our brands, with its "Best Bet" rating, including the Cosco Pronto, Eddie Bauer Auto Booster, Safety 1st Boost Air Protect, Safety 1st S1 Rumi Air and the Maxi-Cosi Rodi XR. The Maxi-Cosi Rodi received a "Good Bet" rating.

"The Best Bet rating for our seats confirms our commitment to safety and families," said Dorel Juvenile Group President and CEO Dave Taylor. "Children's safety and providing parents and caregivers the best protection for their children is built into everything we do and everything we produce."

Several of Dorel's "Best Bets" feature Air Protect, a revolutionary technology that minimizes forces to a child's head in the event of a side-impact crash.  Leading the way in safety innovation, the next generation of our Air Protect side impact crash technology, G-Cell HX™, was just recognized with the juvenile products industry's highest honor – the Juvenile Products Manufacturers Association Innovation Award.

At Dorel Juvenile Group the safety of children is our highest priority. We develop, design and build our car seats with advanced protection for children in the event of a crash.  We are also committed to being an ally in safety for parents and caregivers by providing helpful tools on our website to assist parents in selecting the best car seats and booster seats to fit their child.  A series of free videos with tips on fit and installation are available to parents on our YouTube page, YouTube.com/Safety1st. Most recently, we are proud to feature five families that have shared their success stories with us in our newest video, Safety 1st Success Stories.  Click here to watch.

­About Dorel Juvenile Group

Dorel Juvenile Group is a division of Dorel Industries Inc. (TSX: DII.B, DII.A), a world class juvenile products and bicycle company. Now in its 50th year, Dorel creates style and excitement in equal measure to safety, quality and value. The Company's lifestyle leadership position is pronounced in both its Juvenile and Bicycle categories with an array of trend-setting products.  Dorel's powerfully branded products include Safety 1st, Quinny, Cosco, Maxi-Cosi and Bebe Confort in Juvenile, as well as Cannondale, Schwinn, GT, Mongoose, IronHorse and SUGOI in Recreational/Leisure.  Dorel's Home Furnishings segment markets a wide assortment of both domestically produced and imported furniture products, principally within North America. Dorel has annual sales of over US$2.4 billion and employs 5,000 people in facilities located in twenty-two countries worldwide.

SOURCE Dorel Juvenile Group




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