Float Left Interactive CEO, Tom Schaeffer to Speak at Streaming Media West

Panel to Discuss How Content Owners can use UI to Improve Content Consumption

Nov 16, 2015, 15:39 ET from Float Left Interactive

JUPITER, Fla., Nov. 16, 2015 /PRNewswire/ -- Float Left Interactive, an award-winning provider of TV Everywhere and Over-the-Top TV app solutions, announced today that its CEO, Tom Schaeffer, will be speaking at the annual Streaming Media West conference which takes place this Tuesday and Wednesday in Huntington Beach, California.

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Tom Schaeffer, Float Left's CEO, will take part in the panel discussion titled, "Creating Great User Experiences That Drive Adoption" featuring Michael Prichard, Founder & CTO, WillowTree; Jim Spencer, Founder & President, Newsy; Scott Olechowski, Co-Founder & Chief Product Officer, Plex; and Mano Kulasingam, Co-CEO, Digiflare. Their expert panel examines how to build a multi-platform video experience, balancing the capabilities of each OTT platform vs. keeping a common brand experience across devices. The panel discussion takes place on Tuesday, November 17th, at Streaming Media West. For more information, visit http://www.streamingmedia.com/Conferences/West2015/.

Schaeffer is responsible for architecting Float Left's multiscreen application platform, Flicast. Flicast enables content publishers to rapidly deliver engaging brand experiences across all major Connected TV and mobile platforms including streaming media players, Smart TVs, game consoles, phones, and tablets. Together, with Float Left's cloud-based personalization platform, FLICS, Flicast allows content publishers launch a video service that delivers a holistic user experience across multiple devices while driving engagement, loyalty, and revenue.

About Float Left Interactive
Float Left provides TV app solutions that connect media companies and broadcasters to their audience through leading-edge video experiences. The company specializes in developing immersive, cross-platform applications with a strong emphasis on personalization and engagement. Since 2009, Float Left has launched over 200 Over-the-Top and TV Everywhere applications. Select customers include FOX Networks, CBS Sports, Nickelodeon, Comedy Central, and Roku.

Float Left is headquartered in Jupiter, FL and has satellite offices in New York City and Los Angeles.

More information about Float Left Interactive is available at http://www.floatleftinteractive.com, Twitter: https://twitter.com/FL_Interactive, Facebook: https://www.facebook.com/floatleftinteractive.

SOURCE Float Left Interactive



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