NEW YORK, June 6, 2017 /PRNewswire/ -- Direct Agents - a data-driven, performance focused digital marketing agency specializing in customer acquisition - has won the 4th annual Hermes Creative Award, and the 23rd annual Communicator Award.
The Hermes Creative Award is an international competition for creative professionals involved in the concept, writing, and design of traditional materials, programs, and emerging technologies. Direct Agents received the prized Platinum Award for their marketing efforts with a brand new video streaming network. For this campaign, the client enlisted their services to introduce the brand and drive user acquisition with specific goals for generating app installs at an efficient CPI.
Direct Agents multi-channel, data-driven approach drove outstanding results. Within just 4 months, they exceeded the user acquisition goal by 45%, increased user engagement rate by 27%, and generated a CPI 32% below goal.
Direct Agents also won The Communicator award, which honors excellence in marketing & communications. Direct Agents won the award for their integration of display, social and creative marketing for their non-profit client. The client enlisted Direct Agents to rank for non-brand search terms that had over 100 searches monthly. With some meta data optimization and redirects, Direct Agents was able to increase revenue organically by 38% and drive 23% more interactions YoY.
"With our strategic approach and our innovative marketing efforts, Direct Agents is able to continue to surpass our client's goals. We're proud of the work we've done and the valuable partnerships we've created. We look forward to continue delivering impressive results for our clients," said Josh Boaz, Managing Director & Co-Founder at Direct Agents.
ABOUT DIRECT AGENTS: Direct Agents is a full-service digital marketing agency that specializes in customer acquisition solutions. Our data driven approach to campaign strategy, combined with best-of-breed technology, allows us to identify and dynamically engage customers, while dramatically increasing the efficiency of marketing spend. For more information, please visit www.directagents.com.
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SOURCE Direct Agents