2014

Ford Motor Company Posts Strongest U.S. March Sales in Five Years; Fusion, Focus, Edge Post Record Sales Months

DEARBORN, Mich., April 3, 2012 /PRNewswire/ --

  • Ford Motor Company posts its strongest U.S. March sales in five years with 223,418 vehicles sold – a 5 percent sales increase over last March
  • Ford Fusion posts its best sales month ever at 28,562 vehicles
  • Ford Focus has its best March sales ever at 28,293 vehicles
  • Ford Edge has its best March ever at 14,058 vehicles
  • F-Series March sales of 58,061 are up 9 percent, its best March sales performance since 2007; EcoBoost accounts for 41 percent of the F-150 retail sales

Ford Motor Company (NYSE: F) posted its best March U.S. sales month since 2007 – with the Ford Fusion recording its best month ever, Ford Focus and Ford Edge achieving their best March ever and the F-Series showing the strongest March sales in five years.

Total company sales totaled 223,418 vehicles for March, a 5 percent gain over year-ago levels. Retail sales increased 11 percent for the month.

For the first quarter, Ford Motor Company's sales were up 9 percent versus year-ago levels, totaling 539,247 vehicles sold. The increases were driven by the popularity of Ford's most fuel-efficient models posting record sales months.    

"Rising gas prices continued to drive strong customer demand for Ford's fuel-efficient vehicles throughout March and the first quarter," said Ken Czubay, vice president, U.S. Marketing, Sales and Service. "Ford is answering the call with what we call the power of choice – a full family of cars, utilities and trucks that offer leading fuel economy in their classes."

March sales highlights:

  • Fusion set an all-time monthly sales record, with 28,562 vehicles sold.
  • Focus delivered its best March sales performance ever, selling 28,293 cars.
  • F-Series sold 58,061 for the month – a 9 percent increase versus last March and F-Series' best March sales performance since 2007. EcoBoost accounted for 41 percent of the F-150 retail sales, with all V6 engines comprising 56 percent for the month.
  • The Ford Edge had it best March sales month ever, with 14,058 vehicles sold.
  • Ford began selling its Police Interceptor Sedans and Utilities at the end of March.

During the first quarter:

  • Car sales at Ford Motor Company were up 8 percent. The fuel-efficient Focus was the biggest seller among Ford's car lineup, with sales up 78 percent during this period, with 66,043 vehicles sold.
  • Utility sales totaled 150,415 vehicles, a 6 percent increase versus year-ago levels. Escape sales were up 5 percent, making it the strongest-ever first quarter start for Escape – America's best-selling utility.
  • Ford Motor Company truck sales increased 11 percent, with 195,807 vehicles sold. F-Series pickups – America's top-selling truck for 35 years – posted sales of 143,827 vehicles for the quarter, a 14-percent increase versus the same period in 2011.  

About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 164,000 employees and about 70 plants worldwide, the company's automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company.  For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.













FORD MOTOR COMPANY MARCH 2012 U.S. SALES

















March

%


Year-To-Date

%






2012

2011

Change


2012

2011

Change





SALES BY BRAND












  Ford

214,615

204,276

5.1


518,411

476,465

8.8





  Lincoln

8,803

8,501

3.6


20,836

20,007

4.1





  Mercury

0

0

NA


0

248

NA





    Total Vehicles

223,418

212,777

5.0


539,247

496,720

8.6

















SALES BY TYPE












  Cars

84,772

80,255

5.6


193,025

178,544

8.1





  Utilities

60,366

58,418

3.3


150,415

141,433

6.4





  Trucks

78,280

74,104

5.6


195,807

176,743

10.8





    Total Vehicles

223,418

212,777

5.0


539,247

496,720

8.6

















FORD BRAND












Fiesta

6,502

9,787

-33.6


15,522

20,327

-23.6





Focus

28,293

17,178

64.7


66,043

37,071

78.2





Fusion

28,562

27,566

3.6


63,949

65,023

-1.7





Taurus

7,095

5,954

19.2


14,871

14,470

2.8





Police Interceptor Sedan

28

0

NA


28

0

NA





Mustang

9,046

8,557

5.7


20,133

15,419

30.6





Crown Victoria

481

6,176

-92.2


1,672

14,620

-88.6





  Ford Cars

80,007

75,218

6.4


182,218

166,930

9.2

















Escape

22,679

23,975

-5.4


58,604

55,953

4.7





Edge

14,058

12,388

13.5


32,908

31,444

4.7





Flex

3,330

2,468

34.9


6,807

6,823

-0.2





Explorer

13,212

12,482

5.8


33,618

29,490

14.0





Police Interceptor Utility

27

0

NA


27

0

NA





Expedition

3,022

3,641

-17.0


8,422

9,082

-7.3





  Ford Utilities

56,328

54,954

2.5


140,386

132,792

5.7

















F-Series

58,061

53,272

9.0


143,827

126,627

13.6





Ranger

4,404

5,833

-24.5


13,929

12,461

11.8





Econoline/Club Wagon

12,308

11,827

4.1


29,194

29,529

-1.1





Transit Connect

2,973

2,690

10.5


7,432

6,914

7.5





Heavy Trucks

534

482

10.8


1,425

1,212

17.6





  Ford Trucks

78,280

74,104

5.6


195,807

176,743

10.8

















  Ford Brand

214,615

204,276

5.1


518,411

476,465

8.8










































March

%


Year-To-Date

%






2012

2011

Change


2012

2011

Change





LINCOLN BRAND












MKZ

2,932

3,138

-6.6


7,081

6,487

9.2





MKS

1,689

1,060

59.3


3,287

2,229

47.5





Town Car

144

839

-82.8


439

2,650

-83.4





MKX

2,609

2,267

15.1


6,427

5,449

17.9





MKT

785

455

72.5


1,485

1,257

18.1





Navigator

644

742

-13.2


2,117

1,935

9.4

















  Lincoln Brand

8,803

8,501

3.6


20,836

20,007

4.1

















MERCURY BRAND












Milan

0

0

NA


0

0

NA





Grand Marquis

0

0

NA


0

248

NA





Sable

0

0

NA


0

0

NA





Mariner

0

0

NA


0

0

NA





Mountaineer

0

0

NA


0

0

NA

















  Mercury Brand

0

0

NA


0

248

-100.0






SOURCE Ford Motor Company



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