Four Loko Heads to the Great White North
America's Most Popular Progressive Adult Beverage Debuts in Canada
CHICAGO, May 23, 2012 /PRNewswire/ -- Phusion Projects LLC announced today that the three best-selling flavors of Four Loko – Fruit Punch, Watermelon and Lemonade – will be making their Canadian debut, as the company enters a major foray into international sales.
As the leading progressive adult beverage in the U.S., Four Loko is an adult flavored malt beverage that features innovative flavors. The three Four Loko flavors will be available in 8 percent Alcohol by Volume (ABV) and come in 695ml (23.5-ounce) cans. The products debuted in mid-May at all 200 Liquor Depot stores in Alberta and will be available in June at nearly 200 of Ontario's Beer Stores.
"There has been a strong demand from Canadian Four Loko fans to bring our products to the Great White North," said Steve de Luca, vice president, international development. "As part of our launch into Canada, we are introducing our three most popular flavors which provide a unique taste that we think Canadians will appreciate. We are very excited about the extensive opportunities we see in Canada."
For more information on our corporate initiatives, visit the Phusion Projects Facebook page.
About Phusion Projects
Phusion Projects, LLC is a Chicago – based alcoholic beverage company that sells its products – including Four Loko, Poco Loko and Earthquake – nationwide. From the company's inception, Phusion Projects has been committed to making contributions to communities, operating as a responsible member of the alcoholic beverage industry and setting unmatched standards in this regard. To learn more about Phusion Projects and its commitment to responsible drinking, please visit http://www.phusionresponsibility.com and http://www.phusionprojects.com. In addition, we encourage you to learn the facts about Four Loko at http://www.phusionprojects.com/factvsfiction.html.
SOURCE Phusion Projects, LLC
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