Fourth-Generation Hamburger Chain Celebrates Multi-Generation Cravers This Grandparents Day
Free nostalgic paper caps available only on Sunday, September 8
COLUMBUS, Ohio, Sept. 4, 2013 /PRNewswire/ – Grandparents across the country have handed down the Crave to the younger generations since 1921. White Castle is celebrating National Grandparents Day in style, this weekend.
On Sunday, September 8, White Castle will offer a free nostalgic paper cap for all grandparents and grandchildren visiting a White Castle location. Kids can make these white paper caps even more memorable and colorful by customizing them with crayons that will be provided. Guests can also take advantage of a downloadable coupon, available only online, good for a free My Size™ kids meal with any adult purchase of $5 or more, valid September 7 and 8 only.
"As a fourth-generation family business, we love Grandparents Day because it represents our values to feed the hopes and dreams of the next generation of Cravers," said Jamie Richardson, vice president of White Castle. "With our new My Size™ kids meals, grandparents will have a chance to create memorable moments with some of their favorite little ones while sharing the one-of-a-kind White Castle Sliders."
Beginning September 3, White Castle will offer My Size™ kids meals with a choice of an original, cheese, or savory grilled chicken slider or a 3-piece chicken rings plus Mott's® applesauce and white milk. Full details on the new My Size™ kids meals are available at White Castle locations or online.
This is the second year White Castle will celebrate National Grandparents Day (Sunday, September 8). White Castle encourages Cravers of all generations to share their family's most memorable White Castle moment, or great photos of their Craver generations on its Facebook page. White Castle will share the best stories and photos with their nearly 900,000 Facebook friends.
About White Castle
White Castle is a family-owned business based in Columbus, Ohio, that owns and operates more than 400 restaurants in 12 states. The company was founded in Wichita, Kansas, in 1921 and is America's first fast-food hamburger chain. All White Castle Sliders are made from 100 percent USDA inspected beef. White Castle's commitment to maintaining the highest quality products extends to the company owning and operating its own meat processing plants and bakeries. White Castle's loyalty program, Craver Nation, connects like-minded Cravers from around the globe in a social media setting. For more information on White Castle and Craver Nation, visit WhiteCastle.com and CraverNation.WhiteCastle.com.
SOURCE White Castle
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