freecreditscore.com™ Encourages Credit Awareness Through Experian Credit Advisors, Inc.
COSTA MESA, Calif., April 9, 2012 /PRNewswire/ -- As many people celebrate the arrival of warmer weather and Spring Break vacations, The freecreditscore.com™ Band took to the sun and surf to star in the newest freecreditscore.com television commercial, "Credit Wipeout." The new 30-second spot, launching today, draws attention to the situations that can impact a person's credit status while encouraging consumers to learn more about those factors.
freecreditscore.com members purchase personal, one-on-one sessions with Experian Credit Advisors, Inc. (an affiliated company, in partnership with the iQual Corporation). The personalized sessions are designed to empower consumers to proactively manage their credit through education and useful tips, in an effort to provide a better understanding of credit and the role it plays in their lives. Details explaining how to sign up with Experian Credit Advisors, Inc. are available at www.freecreditscore.com.
"Every individual's personal credit story is unique, and we've found that bringing financial factors to life in a fun and relatable way, such as in the new commercial, helps people understand the impact simple actions can have on their credit scores," said Ken Chaplin, senior vice president of marketing for freecreditscore.com. "Experian Credit Advisors, Inc. helps individuals better understand how to take control of their credit."
"Through our agreement with Experian Credit Advisors, Inc., iQual Corporation will offer credit advisory sessions to freecreditscore.com customers who purchase the service," said Jeff Mandel, CEO of iQual Corporation. "We provide Experian Credit Advisors, Inc. customers with highly trained credit advisors, timely access to credit education, and online resources focused on financial literacy and empowerment, which may help individuals improve credit scores, qualify for new credit, and even reduce unnecessary monthly interest expense."
Created by The Martin Agency, the new ad will air nationwide on cable networks such as USA Network, A&E, Comedy Central and Turner Cable, as well as online.
freecreditscore.com is part of a family of online consumer credit reporting sites belonging to ConsumerInfo.com, Inc., an Experian company. ConsumerInfo was founded in 1995 to give consumers quick, easy and inexpensive access to their credit profile. It is now the leading provider of online consumer credit reports, credit scores, credit monitoring and other credit-related information. ConsumerInfo provides credit monitoring to its more than 3.1 million members and has delivered more than 20 million credit reports on the Web. As part of the Experian family, it continues to grow its membership base and develop innovative products to help consumers better understand and manage their credit.
freecreditscore.com is part of a family of products from Experian that help consumers monitor and manage their personal finances.
About Experian Credit Advisors, Inc.
Experian Credit Advisors, Inc., in partnership with the iQual Corporation, delivers personalized advice regarding credit scores and reports, providing information designed to help individuals make good financial decisions and take control of their credit.
Experian is the leading global information services company, providing data and analytical tools to clients in more than 80 countries. The company helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. Experian also helps individuals to check their credit report and credit score, and protect against identity theft.
Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended 31 March 2011 was US$4.2 billion. Experian employs approximately 15,000 people in 41 countries and has its corporate headquarters in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and Sao Paulo, Brazil.
For more information, visit http://www.experianplc.com.
Experian and the Experian marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc. Other product and company names mentioned herein are the property of their respective owners.
The iQual Corporation advisors assist individuals to manage their credit, debt and home equity more strategically, in order to optimize both their current credit and future financial situation. The company is focused on providing every customer with the credit education and support they need to more effectively understand and manage their credit on a proactive basis, resulting in lowering their credit and debt-related stress.
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