Futbol Or Football? Sports Fans Come Together Over Avocado For Big Game's Golden Year

Fans set to cheer on their favorite team while eating record 270 million fresh avocados

05 Jan, 2016, 10:15 ET from Hass Avocado Board

MISSION VIEJO, Calif., Jan. 5, 2016 /PRNewswire/ -- Though "futbol" and "football" sound similar, Hispanics can point out endless differences between the games but agree that fresh avocados are a must-have for the party menu line-up. In fact, the Hass Avocado Board (HAB) is projecting that more than a record 270 million fresh avocados will be eaten during Big Game Week, enough avocados to fill a football field end zone to end zone over 53 feet high, 8 feet over the goal posts! Traditionally avocado's strongest showing of the year, Big Game Week celebrations underscore how avocados are a tasty, unifying food that futbol and football fans alike can agree upon.

"Ask any futbol or football fan what is the better sport and the answer is always different. However, one thing not to get lost in translation is the love for avocados and guacamole," said Emiliano Escobedo, Executive Director, Hass Avocado Board. "Fresh Avocados are a delicious common ground for sports fans across cultures and they contain naturally good fats and are cholesterol-free."

In celebration of how eating avocados can unite people, football fans are invited to help establish a new world record for the largest online photo gallery of guacamole dipping and other avocado bites. Avocado-lovers are challenged to submit photos on Twitter, Instagram, Facebook, Google+, Vine or Flickr using #GuacGoal from January 22-February 7. In addition to the thrill of being part of this history-making attempt, participants will be entered for a chance to win a grand prize of $500, two runner-up prizes of $250, and one of seven footballs signed by football legend Joe Montana. To see how fellow avocado lovers enjoy the fruit during the Big Game festivities, visit the online photo gallery at www.SaboreaUnoHoy.com/guacgoal.

As Hispanics are now a significant part of America's football fan base with a record-making 1.5 million tuning in for football games last year, HAB unveils a new Mini Carnitas Sliders recipe just in time for the Big Game. The savory shredded pork finger sandwich is easy to make and topped with a golden avocado-mango salsa in celebration of the Big Game's golden anniversary. Adding fresh avocado to the menu offers nutritious benefits and is a great substitute for snack foods loaded with bad fats. For more information on avocados and recipes in Spanish, including how to make the Mini Carnitas Sliders with Golden Avocado Salsa, visit www.SaboreaUnoHoy.com/goldenavosalsa.

About the Hass Avocado Board

The Hass Avocado Board (HAB) is an agriculture promotion group established in 2002 to promote the consumption of Hass Avocados in the United States. A 12-member board representing domestic producers and importers of Hass Avocados directs HAB's promotion, research and information programs under supervision of the United States Department of Agriculture. Funding for HAB comes from Hass avocado producers and importers in the United States. To learn more about avocado nutrition visit www.SaboreaUnoHoy.com

Contact: Vickie Fite for the Hass Avocado Board
vickie.fite@mslgroup.com
(310) 613-0937

Photo - http://photos.prnewswire.com/prnh/20160104/318978

 

SOURCE Hass Avocado Board



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