Gameloft & Mattel Team-up to Launch 'UNO™ & Friends'
UNO™, the World's Most Beloved Card Game Gets Social with its Worldwide Launch on Smartphones and Tablets
PARIS, May 30, 2013 /PRNewswire/ --
It's time for fans of UNO™, the classic family card game, to rejoice! Gameloft, a leading global publisher of digital and social games, and Mattel, the world's #1 toy company, are excited to announce the launch and availability of the highly anticipated UNO™ & Friends. Available for free on Android, iPhone, iPad and iPod touch, UNO™ & Friends brings an entirely new social dimension to the classic, fast-paced, and competitive gameplay of UNO™. With engaging multiplatform play, which promises fast fun for everyone, UNO™ & Friends is a game that can be played anywhere at any time.
Originally created in 1971, UNO™ has been a favorite card game amongst friends and families of all ages for the past 40+ years. Since 2008 UNO™ has become one of Gameloft's most popular franchises with over 74 million downloads across various digital platforms. In this all-new edition, the revolution in playing UNO™ on a social platform has arrived as fans can now drop Wild Draw Fours and Reverse Cards on friends, family and UNO™ players the world over via smartphones and tablets. Invite and challenge up to 3 other players in real-time using your favorite social networks, and explore unprecedented customization for the most complete UNO™ experience on digital devices.
A complete list of features includes:
- Create games and invite your friends and family to play, or challenge millions of UNO™ fans worldwide!
- Customize your game with fun backgrounds, themed card deck designs & special effects!
- Utilize Boosts and Super Boosts to diversify your strategy to win!
- New weekly and all-time leaderboards let you see how you stack up against your friends and other UNO™ players!
- Challenge up to 3 other players in real time with online multiplayer matches over 3G or Wi-Fi!
- Compete against iOS & Android players, with a Facebook version coming soon!
- Connect via Facebook Connect & Game Center on iOS and Facebook Connect on Android!
"As one of the world's largest and most respected toy companies, Mattel is renowned for constantly raising the bar for family friendly games and entertainment," said Gonzague de Vallois, Gameloft's Senior Vice President of Publishing. "Now, with a strong franchise such as UNO and more than three generations of fans, Gameloft is thrilled to be able to partner with the company to bring a beloved pastime into the digital social space so that fans can now connect with one another from around the world via their social and mobile networks."
UNO™ & Friends is now available for download for free on iPhone, iPad, iPod touch, Android phones and tablets, with a Facebook version coming soon.
For more information, please visit the Gameloft corporate site at http://www.gameloft.com
Trailer here: http://youtu.be/IszDOA1lt6Q
For more information about Gameloft and to play UNO™ & Friends, please visit booth 5522 in the West Hall from June 11 to 13 at the Los Angeles Convention Center.
A leading global publisher of digital and social games, Gameloft® has established itself as one of the top innovators in its field since 2000. Gameloft creates games for all digital platforms, including mobile phones, smartphones and tablets (including Apple® iOS and Android® devices), set-top boxes and connected TVs. Gameloft operates its own established franchises such as Asphalt®, Real Football®, Modern Combat, and N.O.V.A.: Near Orbit Vanguard Alliance®, and also partners with major rights holders including Marvel®, Hasbro®, FOX®, Mattel® and Ferrari®.
Gameloft is present on all continents, distributes its games in over 100 countries and employs over 5,000 developers.
Gameloft is listed on NYSE Euronext Paris (NYSE Euronext: GFT.PA, Bloomberg: GFT FP, Reuters: GLFT.PA). Gameloft's sponsored Level 1 ADR (ticker: GLOFY) is traded OTC in the US.
Mattel, Inc. (NASDAQ: MAT) is the worldwide leader in the design, manufacture and marketing of toys and family products. The Mattel family is comprised of such best-selling brands as Barbie®, the most popular fashion doll ever introduced, Hot Wheels®, Monster High®, American Girl®, Thomas & Friends®, Fisher-Price® brands, including, Little People®, Power Wheels®, as well as a wide array of entertainment-inspired toy lines. In 2013, Mattel was named as one of FORTUNE Magazine's "100 Best Companies to Work For" for the sixth year in a row. Mattel also is ranked among Corporate Responsibility Magazine's "100 Best Corporate Citizens." With worldwide headquarters in El Segundo, Calif., Mattel employs approximately 30,000 people in 40 countries and territories and sells products in more than 150 nations. At Mattel, we are Creating the Future of Play. Visit us at http://www.mattel.com, http://www.facebook.com/mattel or http://www.twitter.com/mattel
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