Ganz Acquires Popular Midwest-CBK Gift, Holiday, Home and Outdoor Decor Brand
Industry leaders combine forces for strategic growth, new products to benefit retailers
CANNON FALLS, Minn., Oct. 2, 2012 /PRNewswire/ -- Midwest-CBK, leading holiday, gift and home decor designer and manufacturer, announces it has been purchased from MVP Group International, Inc., by Toronto-based gift company Ganz. The acquisition includes the Midwest-CBK brand name and popular holiday, gift, and home and outdoor decor business. MVP Group will retain the Colonial Candle®, Everybody's Ayurveda™, Genuine Monkeez & Friends™, Monkeez Makes a Difference™ and Goofballz™ brands, and Union City, Tenn. distribution facility and staff.
The Midwest-CBK product line and the MVP Group International brands of Colonial Candle, Everybody's Ayurveda, Genuine Monkeez, Monkeez Makes a Difference and Goofballz, will continue to be available through the Midwest-CBK sales team.
"Midwest-CBK is a perfect addition to the Ganz family of brands, a company with a similar heritage, strong values, experience, vision and focus," says Scott Wehrs, president of Midwest-CBK. "By combining forces, both Midwest-CBK and Ganz will continue to grow and provide the industry with exceptional new product design and development, and outstanding service."
"This acquisition unites two renowned and highly respected market leaders, combining the strengths of both companies with best-in-class people, products, service and support for independent retailers," says Howard Ganz, president of Ganz. Midwest's and Ganz's product development and sales teams will continue to operate independently thereby allowing each to focus on their strengths. "This strategy brings many benefits and opportunities to retailers through an unmatched selection of holiday, gift and home decor products, innovation in products and programs, depth of design and outstanding sales and support teams, backed by a company with the combined resources of Midwest-CBK and Ganz."
For more information, please visit www.mwcbk.com or call 800-394-4225.
Midwest-CBK is a national design leader in holiday, gifts and home and outdoor decor. Products feature excellent prices and terms designed to boost your margins; an experienced, dedicated sales team to assist you at the store level; award-winning display ideas; a drop ship program to provide incremental sales; and a website providing 24/7 access to account history and online ordering. Please call 800-394-4225, visit www.mwcbk.com or contact your local Midwest-CBK account manager for more information, to request a catalog or to locate a showroom near you.
About MVP Group International, Inc.
MVP Group International is one of the world's largest manufacturers and distributors of candles. Brands include Colonial Candle premium home fragrance products and Everybody's Ayurveda natural and Ayurvedic products, along with popular private label brands. With corporate headquarters based in Charleston, S.C., and plans to expand internationally, MVP Group has offices and manufacturing facilities worldwide including Elkin, N.C.; Union City, Tenn.; Hong Kong and Shenzhen, China.
Ganz has been a leader in providing good quality and well priced gifts worldwide for over 60 years. Ganz takes pride in offering a full range of products that reflect the trends of the industry for everyday gifts as well as for every season. Ganz created Webkinz® pets and Webkinz World™, the first web-enabled toy and kids' virtual world. Most recently, Ganz has launched four innovative family friendly web-based games – Nakamas, Amazing World, Webkinz Friends and Tail Towns - all with beautifully designed supporting product lines. Corporate headquarters are located in Toronto, Canada, with U.S. offices in Atlanta and Los Angeles, and overseas offices in Hong Kong and Shanghai.
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