gDiapers Recognized in Top 10% of B Corporations
-- Appearing in Best for the World List of Annual Report --
PORTLAND, Ore, May 29, 2012 /PRNewswire/ -- B Corporations are a new kind of company which uses the power of business to solve social and environmental problems. It's like a LEED or Fair Trade certification, but for a business. gDiapers is proud to be a Certified B Corporation. Within that group, gDiapers earned a score in the top 10% of all other B Corps, which is, on average, 5x higher than the average score of nearly 2,000 other sustainable businesses that have completed the B Impact Assessment. That assessment has landed gDiapers a recognition of "Best for the World" in a list of businesses creating the most overall positive environmental impact, appearing in the 2012 B Corp Annual Report. In other words, gDiapers is getting an A+.
Unlike traditional corporations, Certified B Corporations are legally required to consider the impact of their decisions on their employees, suppliers, community, consumers, and environment, thus meeting higher standards of social and environmental performance, transparency and accountability. From offering a family flexible workplace to make the best diapers for the earth, gDiapers has earned a reputable place at the B Corp table.
CEO of gDiapers, Jason Graham-Nye expresses "I was passionate about gDiapers becoming a B Corporation because while many companies say they care for all stakeholders, B Corporations demand that this is enshrined in our Articles of Incorporation." He continues, "Giving all stakeholders a seat at the table is the first step in leveling the playing field. Companies to date are structured such that only the owners of capital are rewarded when a company grows. B Corporations recognize the contributions of labor (employees / customers) and the impact on the environment as well as the owners of capital. It is a first step at addressing the inequality generated by the current company structure."
Founded in 2005 by parents Jason and Kim Graham-Nye, gDiapers is a family-centered, socially responsible company located in Portland, Oregon. They love babies and the planet, which is why they started a diaper company that is gentle to both. Parents have the flexibility of a disposable diaper with a 100% biodegradable gRefill or they can opt for the reusability of super soft and trim-fitting gCloth inserts. gDiapers are plastic-free, elemental chlorine free, latex free, and perfume free. gDiapers biodegradable gRefills are the only diaper to be certified 100% biodegradable. They can be home composted, tossed, or flushed. And they are Cradle to Cradle certified which means that everything that goes into making a gRefill gets reabsorbed by the planet in a neutral or helpful way. To learn more about gDiapers visit gDiapers.com.
About B Corporation:
Certified B Corporations are a new type of corporation which uses the power of business to solve social and environmental problems. B Corps must 1) Meet comprehensive and transparent social and environmental performance standards; 2) Meet higher legal accountability standards; and 3) Build business constituency for public policies that support sustainable business. There are over 500 Certified B Corporations across 60 different industries.
Media Contact: Julie Dunn, firstname.lastname@example.org, 770.310.3565
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