The report forecasts the global automotive smart seating systems market to grow at a CAGR of 8.59% during the period 2016-2020.
One trend spurring growth is the of advent of holistic HMI seats. Rising luxury features in cars increased the comfort level of customers, and increased customer expectations as well. These expectations are keeping seat suppliers busy in developing new technologies for automotive seats. This led to the development of intelligent seat configurations and seat adjustment features, which increased the comfort level of the driver to levels that were not experienced earlier.
According to the report, one driver that will lead to the growth of this market is the recent rise in long-distance travelling and emergence of new mobility modes. Rising long-distance travel by vehicle owners is the other factor influencing the adoption of smart seats. Smart seats are standard fitment in luxury cars and have good potential for adoption in CVs. Luxury cars are expected to continue their adoption of smart seats during the forecast period, and the reduction of price will pave way for mid-segment vehicles too. Increasing focus toward luxury cars is attributed to the comfort level and safety provided by these vehicles for long-distance travelling.
Further, the report states that a major challenge for this market is the low level of customer satisfaction for smart seats. Vehicle seats are among the least likely to encounter problems among the other components of the vehicle, like displays or the exteriors. Research shows that problems with seats are about 7%, while others problems are in double digits. Despite this, vehicle seats show the lowest level of customer satisfaction compared with other components.
- Johnson Controls
- Lear Corporation
Key Topics Covered:
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by end users
PART 07: Geographical segmentation
PART 08: Market drivers
PART 09: Impact of drivers
PART 10: Market challenges
PART 11: Market trends
PART 12: Vendor landscape
PART 13: Key vendor analysis
PART 14: Appendix
For more information on this topic, check out the Transport and Shipping section of the Research and Markets' blog.
For more information about this report visit http://www.researchandmarkets.com/research/7pm3ws/global_automotive
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To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/global-automotive-smart-seating-systems-market-to-grow-859-by-2020---growing-demand-for-additional-seat-functionality---research-and-markets-300340527.html
SOURCE Research and Markets