BOSTON, Sept. 30, 2016 /PRNewswire/ -- Arnold Worldwide today announced that it has appointed Jon Drawbaugh as EVP, Director of Integrated Production. Reporting directly to Global Chief Creative Officer Jim Elliott, this hire is part of Elliott's plan to further grow the agency's integrated production offering and ensure that all clients have access to best-in-class content capabilities across the Arnold and Studio6 global networks.
This will not be the first time Elliott and Drawbaugh have worked together, having previously partnered at Goodby, Silverstein and Partners on campaigns for various brands, such as Hewlett-Packard and Denny's.
"Jon comes to us with extensive experience building contemporary integrated production capabilities, and we are extremely excited to have him aboard. He's got a real 'maker spirit' and takes an in-the-trenches approach to problem solving," said Elliott. "The nucleus of any agency driven to create amazing, innovative work is powered by production, and Jon is one of the most talented, intuitive and respected producers in the business."
As EVP, Director of Integrated Production, Drawbaugh will oversee Arnold's comprehensive cross-channel production efforts. Drawbaugh will work closely with Bill Goodell, named EVP, Director of Content Production, tapping into his 20+ years of global production experience to advance content production efforts across Arnold's Boston and New York offices.
"As an agency, the volume of content we're producing is staggering, and it's growing exponentially by the day," said Elliott. "Bill is unrivaled in his ability to lead cross-office teams that produce high-quality, award-winning content, so we're incredibly excited to have him take on this new role."
Prior to joining Arnold, Drawbaugh led integrated production at DDB San Francisco, where he oversaw their Speakeasy content studio. In that role, he built a team of cross-platform production experts focused on creating innovative media agnostic communications for brands like Oracle, Slim Jim, Clorox and Qualcomm – including Qualcomm's Fabric Content film series and Invisible Museum AR app.
Previously, as SVP/Director of Integrated Production at Mullen LA, Drawbaugh is credited with developing Yeti, their in-house production capability, and producing cutting-edge digital work for leading brands like Acura. Drawbaugh joined Mullen from FCB West where he oversaw a wide range of integrated production assignments. He also established the Foundry, the agency's in-house production capability that played a critical role in winning the Levi's business. Before that, Drawbaugh served as a senior producer at Goodby, Silverstein and Partners, working on top brands like Chevrolet, Sprint, Hewlett-Packard, Dickies, Comcast, Cheetos, Denny's, eBay, Starbucks, Subway, Kayak.com, and AIDES.
ABOUT ARNOLD WORLDWIDE
Arnold Worldwide is a global creative agency delivering services across all communication touch points – advertising, digital, promotions, direct, design and branded content. We are proud to represent a diverse portfolio of clients including Allergan, Angie's List, Carnival Cruise Line, CenturyLink, Fidelity Investments, The Hershey Company, Huntington Bank, Jack Daniel's, National Association of Realtors, Ocean Spray, Progressive, PUR, Sanofi, and many other great brands. The agency is part of the Havas Creative Group, with offices in Boston, London, Madrid, Milan, New York, Prague, São Paulo, Shanghai, Sydney and Toronto. http://arn.com
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SOURCE Arnold Worldwide