NEW YORK, July 2, 2015 /PRNewswire/ -- The global marketing process optimization solution (MPOS) market demonstrated high growth momentum in 2014. This study discusses 2 end-user segments: B2C and B2C. The regional forecast spans North America, Latin America, Europe, the Middle East, and Africa, and Asia-Pacific. Market drivers and restraints are ranked in order of impact. The study also provides global and regional revenue forecasts, vertical analyses, and competitive landscape. It outlines distribution channels and market demand. The base year is 2014 and the study period extends from 2014 to 2020. The study also covers technology and general market trends along with predictions and recommendations for industry growth.
Global Marketing Process Optimization Solution (MPOS) Market
The Increasing Focus on Agile Marketing to Boost Speed, Transparency, and Predictability Prompts Growth
The global marketing process optimization solution (MPOS) market demonstrated high growth momentum in 2014. This study discusses 2 end-user segments: B2C and B2C. The regional forecast spans North America, Latin America, Europe, the Middle East, and Africa, and Asia-Pacific. Market drivers and restraints are ranked in order of impact. The study also provides global and regional revenue forecasts, vertical analyses, and competitive landscape. It outlines distribution channels and market demand. The base year is 2014 and the study period extends from 2014 to 2020. The study also covers technology and general market trends along with predictions and recommendations for industry growth.
Key Questions This Study Will Answer
What factors drive MPOS market growth; what is the anticipated growth rate?
Will there continue to be more consolidation or more fragmentation of MPOS functions in the global markets?
Where do companies plan to invest their marketing budgets? Which industry verticals have shown more interest than the others?
What are the current pricing trends? How do the smaller vendors value-price their products?
What are the main end-user frustrations? Where should MPOS vendors focus their product development efforts?
Is there a push for specific MPOS functions or is the market ready for an end-to-end MPOS suite?
Read the full report: http://www.reportlinker.com/p03078238-summary/view-report.html
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